Columbus, OH, USA
15 days ago
Content Designer Sales Optimization, Senior Associate

Join our team and make a significant impact through innovative content design and drive customer confidence and satisfaction.

As a Content Design Senior Associate in the Design & Customer Experience organization, you will play an important role in shaping customer experiences through content, and building customer confidence across our products and services. Using your expertise in content design principles, you will plan, create, and structure product content within a user experience design framework. While collaborating with cross-functional teams to ensure narrative consistency, your influence will extend to product design, architecture, and functionality.

You will work across design practices, from up-front research, insights and strategy, through to ideation, prototyping and testing, to delivery of final designs. This role provides an opportunity to deliver unique and innovative designs and experiences across organizations, applications, products, and offerings. 

Job responsibilities

Develop and implement content strategies for products and features, ensuring align with user experience principles and business objectives Collaborate with cross-functional teams to create engaging, user-friendly content that is cohesive and intuitive for a diverse audience Create content taxonomies to refine content organization and structure, incorporating user feedback and insights for continuous improvement Adopt brand voice to produce clear, concise, and engaging content that communicates complex concepts effectively to diverse audiences Analyze content performance metrics, making data-driven recommendations for optimization and enhancement of user experiences Incorporate different kinds of data (research findings, analytics) into content requirements  Contribute to the structural design of product experiences (navigation, labeling, flow) Lead adherence in content governance and approvals process Present work, connecting content decisions to desired business impact 

Required qualifications, capabilities, and skills

3+ years of experience in content design, or equivalent expertise in editing, and writing - with a focus on digital products and platforms Experience in creating content architectures, storytelling, and clear and concise writing Demonstrated experience in applying accessibility guidelines and inclusive design to create user-friendly content Experience with iterative design techniques, incorporating user feedback and insights for continuous improvement Proficient technical literacy in content platforms and understanding their impact on user experience Adaptive learner in new financial services products and offerings Bachelor's Degree in relevant discipline (e.g., Interaction Design, HCI, English, Rhetoric), certification from credible boot camp or similar accelerated learning program, or equivalent work experience  Self-directed in planning, structuring your effort and executing at expected level of quality; you don't need someone guiding you through the work Advanced skills in UX writing and information architecture; Intermediate ability in adjacent skills such as user research, interaction design and visual design  Thorough knowledge of English language, grammar, spelling, punctuation and usage Experience working with brand and copy standards, including style, voice and tone  Comfortable and confident when presenting work to cross-functional directors 

Preferred qualifications, capabilities, and skills

Advocate for accessibility guidelines and inclusive design practices Demonstrate experience with user-centered and human-centered design approaches  Familiarity with the organizational navigation required for content compliance, including legal and accessibility reviews Demonstrated understanding of how design connects with broader business issues

 


 

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