New York, NY
52 days ago
Senior Marketing Manager, Enterprise Software
You might not realize it but digital out-of-home is all around you; from the billboards in Times Square, to the TVs at gas pumps, screens at electric vehicle charging stations, elevators, the grocery check-out aisle and everything in between. Our mission is to power that global digital signage ecosystem. We’ve built software solutions that can run entire signage networks and an end-to-end marketplace for programmatic advertising exclusively for digital out-of-home.
About us:
Vistar Media is a rapidly expanding global software and advertising technology company. Our innovation and leadership in the industry have been recognized by AdExchanger’s Top Programmatic Power Players and Street Fight’s Innovator Awards. We pride ourselves on our positive, supportive culture and are looking to scale our teams globally. Be a part of our exciting journey!
About the role:
We are expanding our marketing team and are looking for an expert communicator, creative thinker, marketing strategist and hands-on go-getter to join as the Marketing Manager supporting our enterprise software business line. We specialize in large-scale deployments of digital advertising and content management systems, catering to complex requirements in the digital media industry. We are seeking someone to lead the marketing initiatives for our enterprise SaaS products, including an Ad Server and a Content Management System for digital out-of-home. This role is pivotal in driving awareness and sales among our existing media owner customers and expanding our market reach. 
What you'll do:Develop and implement comprehensive marketing strategies for our SaaS products to drive awareness and adoptionManage the marketing budget and allocate resources efficiently.Act as lead project manager for all enterprise software marketing campaigns, coordinating with the digital marketing, content marketing, regional marketing and design teams as neededOwn creation and maintenance of sales collateral & materials Logistical support for events (branding & sourcing of materials; registrations; in-person & on-the-ground event management) Ad hoc marketing support for enterprise software sales team (eg. branded materials; signage & collateral for in-person client engagement/mailings) Develop case studies and client testimonials showcasing the business impact of Vistar’s enterprise software productsWork closely with the head of the business line, maintain a dotted line reporting to the SVP of Marketing, and partner closely with the rest of the marketing department on specific programs.Analyze market trends and customer feedback to continually refine marketing strategies.Collaborate with cross-functional teams to ensure alignment with company goals and objectives.What experience we’re looking for:A minimum of 5 years in marketing for a B2B technology companyBachelor’s degree in Marketing, Business or a related fieldExcellent written and verbal communication skills and extremely high attention to detailAbility to coordinate across multiple internal stakeholders (regional & corporate) Strong analytical skills and data-driven thinkingBachelor’s degreeWho you are:Passionate about marketing as a profession and constantly looking to learn more & growHigh standards of accuracy and attention to established processes and proceduresInterest in online advertising and technology You can work within your own deadlines, as well as othersWhat we offer:Competitive salary and bonus potential.Comprehensive health benefits.401k + match.Quarterly Lifestyle Stipend.Unlimited PTO and summer Fridays.A positive work culture and a dynamic team environment.An approachable and accessible C-Suite.Company-wide and team specific entertainment budgets for both in-person and virtual team building.A flexible hybrid work environment, with a fully stocked kitchen, weekly catered lunches, and casual attire while in office.Sponsored Volunteer Events and Vistar Gives Back program.Pay Information Disclaimer:
At Vistar Media, we carefully consider a wide range of factors, including experience, skills, and other relevant business considerations. These considerations can cause compensation to vary.  Please note that the salary range information that follows is a good faith estimate for this position. The salary range estimate for this position as performed in New York City is $116,000 - $130,000 per year plus bonus potential, comprehensive health benefits, 401k with company match, and a lifestyle stipend. The salary range for this position as performed outside of New York City may vary. The actual pay will be at Vistar Media’s sole discretion, and determined by factors including but not limited to geographic location, skills, qualifications, and experience.
If you’re ambitious, highly driven and interested in making a big impact at a rapidly growing company, Vistar is the place for you. Apply to join our team!
Recruiting fraud is a serious issue facing jobseekers. Please be aware that Vistar Media would never require personal information (such as bank account information) during the interview process. Should an employee from Vistar Media reach out to you, that communication will come from an @ email address. During a typical interview process, you will have several phone, video, and/or in-person interviews with multiple Vistar Media employees before a hiring decision is made. We do not require payment from applicants for training or other costs incurred, nor do we offer compensation before hiring.
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