【2025 Summer Intern 004】Marketing Intern 行銷實習生_HQ Media Performance
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Job Responsibility
Key Responsibilities:
Global Gaming Campaign – It Lies Within Execution
Asset Production Support: Track the asset production process and maintain clear, consistent communication with external agency involved in creating campaign assets. Paid Media Plan: Assist in organizing data for analysis and collaborate with agency to generate paid media plan in selected countries and markets. Coordination: Work closely with internal creative, country marketing teams, and external partners such as Intel and ESL to ensure smooth execution of campaign.
KOL Partnership – Content Execution
Content Planning and Coordination: Collaborate with agency to ensure deliverables are on schedule and manage the production of engaging content. Agency and Partner Collaboration: Review and consolidate agency proposals and coordinate with partners like Intel and Microsoft to ensure alignment in content and messaging. Performance Analysis: Analyze Key Opinion Leader (KOL) data and content performance, delivering executive reports with actionable insights and recommendations.
Sponsorship Activities – IEM Cologne Planning and Communication
Planning and Execution: Support the planning and execution of sponsorship activities for IEM Cologne, including preparation and communication with key stakeholders. Event Management: Ensure seamless coordination with internal creative teams, country marketing teams, and external partners like Intel and ESL for smooth online and onsite event execution. Performance Reporting: Analyze event outcomes and compile post-event reports with actionable insights and recommendations.
Gaming Giveaway Development
Ideation and Design: Participate in brainstorming and designing gaming-related giveaways, including items like T-shirts, keychains, and other promotional merchandise. Vendor Coordination: Work with the internal Acer Gift Shop and external vendors to oversee production, ensuring quality and on-time delivery. RequirementsRequired Qualifications:
Education:
Currently enrolled in or recently graduated from a college or university. Students pursuing Marketing, or related fields are preferred but not required.
Skills:
Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint). Familiarity with social media platforms and digital marketing tools. Strong organizational and time-management skills.
Attributes:
A proactive learner with attention to detail and excellent communication skills. Ability to work in a team environment and manage multiple tasks simultaneously. Passionate about gaming, esports, or marketing (bonus but not mandatory).
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