Account Partner-Key Accounts - General Merchandise
lazada
Team and Role Introduction
The Key Account Manager drives the overall growth of his/her assigned account portfolio. He/she will be responsible for overall account management, sales analysis, assortment expansion, business reviews, and issue resolution. He/she will also be involved in cross-functional areas such as planning, pricing, marketing, fulfillment, and operations.
Category Knowledge
- Develop deep understanding of specific sub-categories (business acumen, trends, etc.)
- Be able to understand and use data analysis and industry insights to develop a strategy that is communicated and delivered through managing key accounts
Strategy & Leadership
- Work alongside platform operations, campaigns / traffic / marketing teams to meet metrics and business growth
- Work with other key account managers to effectively execute category strategy
Responsibilities
Reporting to the Key Account Leader for General Merchandise, you will be responsible for:
- Establishing strong relations with sellers/brands, supporting their performance, and functioning as the primary contact point
- Being in charge of an account portfolio under a product category for Lazada (General Merchandise – Home & Living, Motors, Sports & Outdoors, Hobbies, etc.)
- Identifying key assortment opportunities and providing insights to sellers and brands regarding sales levers (price, promotions, etc)
- Helping sellers and brands in planning and maintaining stock availability
- Proposing appropriate packages, adoption of marketing services, and campaign participation
- In charge of monetization and investment rate of account portfolio
- Working with point of contacts in building marketing plan across marketing channels (platform, social media, display, etc.)
- Ensuring ambitious revenue growth by developing strong analytics to regularly evaluate business performance and optimizing further support (e.g., marketing, pricing, product selection, etc.)
The Key Account Manager drives the overall growth of his/her assigned account portfolio. He/she will be responsible for overall account management, sales analysis, assortment expansion, business reviews, and issue resolution. He/she will also be involved in cross-functional areas such as planning, pricing, marketing, fulfillment, and operations.
Category Knowledge
- Develop deep understanding of specific sub-categories (business acumen, trends, etc.)
- Be able to understand and use data analysis and industry insights to develop a strategy that is communicated and delivered through managing key accounts
Strategy & Leadership
- Work alongside platform operations, campaigns / traffic / marketing teams to meet metrics and business growth
- Work with other key account managers to effectively execute category strategy
Responsibilities
Reporting to the Key Account Leader for General Merchandise, you will be responsible for:
- Establishing strong relations with sellers/brands, supporting their performance, and functioning as the primary contact point
- Being in charge of an account portfolio under a product category for Lazada (General Merchandise – Home & Living, Motors, Sports & Outdoors, Hobbies, etc.)
- Identifying key assortment opportunities and providing insights to sellers and brands regarding sales levers (price, promotions, etc)
- Helping sellers and brands in planning and maintaining stock availability
- Proposing appropriate packages, adoption of marketing services, and campaign participation
- In charge of monetization and investment rate of account portfolio
- Working with point of contacts in building marketing plan across marketing channels (platform, social media, display, etc.)
- Ensuring ambitious revenue growth by developing strong analytics to regularly evaluate business performance and optimizing further support (e.g., marketing, pricing, product selection, etc.)
Confirm your E-mail: Send Email
All Jobs from lazada