ABOUT FANDUEL

FanDuel Group is the premier mobile gaming company in the United States. FanDuel Group consists of a portfolio of leading brands across mobile wagering including, America’s #1 Sportsbook FanDuel Sportsbook, its leading iGaming platform FanDuel Casino, the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing and its daily fantasy sports product.

In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states and Puerto Rico with approximately 17 million customers and 31 retail locations.

The company is based in New York with offices in Los Angeles, Atlanta and Jersey City, as well as in Canada, Scotland, Ireland, Portugal, Romania and Australia.

FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).

THE ROSTER

At FanDuel, we give fans a new and innovative way to interact with their favorite games, sports and teams. We’re dedicated to building a winning team and we pride ourselves on being able to make every moment mean more, especially when it comes to your career. So, what does “winning” look like at FanDuel? It’s recognition for your hard-earned results, a culture that brings out your best work—and a roster full of talented coworkers. Make no mistake, we are here to win, but we believe in winning right. That means we’ll never compromise when it comes to looking out for our teammates. From creatives professionals to cutting edge technology innovators, FanDuel offers a wide range of career opportunities, best in class benefits, and the tools to explore and grow into your best selves. At FanDuel, our principle of “We Are One Team” runs through all our offices across the globe, and you can expect to be a part of an exciting company with many opportunities to grow and be successful.

THE POSITION
Our roster has an opening with your name on it

We’re looking for an Acquisition Strategy and Planning Senior Manager that will lead new customer acquisition strategy for our New Ventures products. You will play a key role on the Flywheel and New Ventures Acquisition team, with full ownership over a new product’s acquisition offer strategy and planning. This role will collaborate with multiple departments within FanDuel including retention, commercial, analytics, product marketing, product, and more. This is an opportunity to introduce new products to new FanDuel customers and make a material impact on the business outcome for FanDuel Group.

THE GAME PLAN
Everyone on our team has a part to play

Lead our new customer acquisition offer strategy across offer execution, analysis, and iteration Challenge and evaluate offer strategy effectiveness and lead ideation around new offer strategy Primary owner of forecasting and reporting of our promotional offering KPIs Steward of the acquisition bonus budget with strong commercial acumen around payback and ROI of promotional offerings Advocate for and be a role model of the Acquisition team to influence wider marketing priorities and product and technology roadmaps Identify, grow, and develop top talent within the Acquisition Strategy and Planning team Lead cross-functional collaboration with various teams to drive customer growth through innovative functional enhancements and strategies Partner with the Media & Demand Generation Team to ensure our paid media works hard and delivers efficient results Consistently challenge both our ways of working and our early customer experience to raise standards and improve performance

THE STATS
What we're looking for in our next teammate

Minimum 6 years of experience in digital or growth marketing with a focus on consumer acquisition preferred Minimum 2 years of managerial or mentorship experience preferred Bachelor's Degree in Marketing, Business or Analytical field (or other relevant discipline) preferred Proven Growth mindset; Product led, data driven, and highly creative Proficient in a range of tools across the marketing stack (Amplitude, Appsflyer and GA) Results oriented, with the need to be objective and measure performance Metrics driven and continuously seeking improvement of marketing efforts to increase quality and productivity Track record of delivering business outcomes Strong analytical rigor to your decision making Ability and eagerness to effectively balance the big-picture strategic work with execution Customer focused Interest in the Online Gaming Industry preferred

PLAYER BENEFITS
We treat our team right

From our many opportunities for professional development to our generous insurance and paid leave policies, we’re committed to making sure our employees get as much out of FanDuel as we ask them to give. Competitive compensation is just the beginning. As part of our team, you can expect:

An exciting and fun environment committed to driving real growth Opportunities to build really cool products that fans love Career and professional development resources to help you refine your game plan for owning and driving your career and development Be well, save well and live well - with FanDuel Total Rewards your benefits are one highlight reel after another

FanDuel is an equal opportunities employer and we believe, as one of our principal states, “We Are One Team!”  We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, Veteran status, or another other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.  We want our team to include diverse individuals because diversity of thought, diversity of perspectives, and diversity of experiences leads to better performance.  Having a diverse and inclusive workforce is a core value that we believe makes FanDuel stronger and more competitive as One Team!

The applicable salary range for this position is $118,000 - $161,700 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.

 

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