Job Title: Ad Operations Analyst - Measurement
Location: New York, Culver City, Chicago, Remote - US Only
About InMarket
Since 2010, InMarket has been the leader in 360-degree consumer intelligence, real-time marketing and attribution for thousands of major brands. Through InMarket’s data-driven advertising suite, brands can build targeted audiences, activate real-time, omni-channel campaigns and measure their success in driving real-world visits and sales. InMarket’s proprietary Moments offering has been proven to outperform traditional mobile advertising by 5.6*.
InMarket holds more than 24 patents across location, attribution and digital marketing, and it’s GeoLink self-service location marketing platform was awarded Best Location Platform at the 2020 Digiday Technology Awards. It has teams in major cities and distributed across more than 20 states. For more info, visit www.InMarket.com.
*Google ad mobile benchmark for avg. CTR, 2019Job Description
As an Ad Operations Analyst - Measurement , you will be responsible for owning all technical and operational aspects of campaigns for the Measurement portion of the business. You will work across multiple systems and teams both internally and externally to ensure optimal results with minimal friction. In this role, you will be working closely with Sales, Measurement Account Managers, Publishers, Agencies and Brands to ensure proper asset implementation and uncover any issues by troubleshooting quickly to resolve. You will also help QA, test, and collect feedback to help shape and build the right products for our business and clients. We are rapidly growing organizations with 45% headcount growth in 2019, which means this role comes with substantial upward mobility.
About You
You have intellectual firepower and a passion for digital and mobile media. You have a strong aptitude for problem solving and attention to detail. You possess great organizational and prioritization skills. You have excellent communication skills, listening skills and the ability to adapt to the personalities of various partners both internally and externally. You have a desire to be a part of the mobile advertising industry in a fast-paced start-up environment. You are a team player with strong interpersonal skills that focus on the team as a whole and not the individual.
Responsibilities
Technical support partnering with brands and agencies to onboard pixel implementation on websites through testing and validation of the website measurement product offerings Quality assurance and client facing publisher support of 3rd party tags for implementation- streamlining processes to avoid inaccurate results/corrupt data Identifying and troubleshooting discrepancies to resolution Support and work in conjunction with Measurement Account Management team as technical expert on the portfolio of measurement product offerings Certification/Onboarding of new Publisher Partners Reporting oversight to monitor and ensure clean data Provide custom/ad-hoc reporting to internal and external parties Subject Matter Expert of measurement dashboards, platforms and pixel generation to support teams cross-functionallyRequired Qualifications
3+ years work experience in Ad Ops or similar role and 1+ year(s) client facing experience Bachelor’s Degree Proficient in Excel and/or quantitative analysis Experience in SQL Working knowledge of HTML/JavaScript Familiarity with multiple DSPs (ie. DV360, TTD, etc.) and 3rd Party Asset/Tracking providers (ie. DCM, DoubleVerify, MOAT, etc) Experience with debugging tools. ie. Charles Web Debugging Proxy, Fiddler, etc. Experience with website and cross-device tagging and trackingBenefits Summary
Competitive salary, stock options, flexible vacation Medical, dental and Flexible Spending Account (FSA) Company Matched 401(k) Unlimited PTO (Within reason) Talented co-workers and management Agile Development Program (For continued learning/professional development) Paid Paternity & Maternity Leave
inMarket is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status.