London, United Kingdom
20 days ago
Aggregator Channel Manager

About Us

With over 60 years of history, Pizza Hut has become the world's largest pizza company, with 18,000+ stores across 100 countries. We're proud to operate nearly 300 Pizza Hut Delivery outlets in the UK. At Pizza Hut, our North Star is to be the top pizza choice, bringing people together through the joy of pizza. We're passionate about delivering extraordinary experiences to our beloved customers, keeping our team members happy, and collaborating with our franchisees. 

As part of the YUM! Brands family, which includes KFC, Taco Bell, and The Habit Burger Grill, Pizza Hut proudly stands alongside the largest restaurant group worldwide. Together, we strive for culinary excellence and unmatched dining experiences, whether in our restaurants or at home.

Job Purpose

A true digital native! You will be a key player in the team to execute the Pizza Hut UK Delivery Marketing Strategy and relentlessly drive sales daily through your passion to leverage data.

The purpose of this role is to drive digital marketing success, achieving sales and customer targets through innovative strategies and optimization. You'll lead performance marketing, enhance app engagement, and manage key agency relationships. Collaborating with Marketing and web development teams, you'll own campaigns with business goals, support local Pizza Hut marketing, and champion data-driven insights. By building strong partnerships with social networks and search engines, and sharing performance insights, you'll ensure continuous improvement and stay ahead of market trends. This role is pivotal in shaping our digital presence and achieving impactful results.

Job Functions

Areas You Will Impact

Own and execute  all activity across aggregator channels. Monitor and track daily channel performance. Lead and manage relationship with aggregator partners to build out strategies by channel. In addition, work alongside the Global Aggregator team to establish best practices. Lead on weekly aggregator performance reporting for the LT and wider business.  Build a quarterly pipeline and calendar of activities.  Work with 3rd party suppliers to boost aggregator opportunities and exposure. Set paid media campaigns live. Monitor, track and analyze daily channel performance, optimizing campaigns to maximize efficiencies net sales. Lead on aggregator contract negotiations.  Work to align delivery and restaurant brands across aggregators including product, pricing and campaigns.  Develop testing framework and plans for creative, messaging and targeting across all channels. Lead on Aggregator operations across the business- driving comms and initiatives to franchises. Comfortable presenting initiatives and commercials to franchises for sign off.  Comfortable working in agile environments and delivering against tight deadlines. 

Lead development and execution of aggregator strategies:

Build a strong relationship with Aggregator counterparts, Global counterparts and Heart With Smart.   Advocate and champion attribution and customer data and insights. Ensuring learnings are applied across marketing and the wider business (where relevant). 

Requirements

Strong analytical skills required  Experience at working with aggregator channels required Experience of managing multiple stakeholders.  Self-starter with a high degree of initiative to work independently on assignments of moderate score and complexity. Strong verbal and written communication and presentation skills. You should be comfortable organizing large teams (both in person and virtually) to give live presentation, demos, lead workshops or conduct training sessions with participants from across the RSC and Restaurants. An effective team player.  You will need to build trust quickly and learn quickly from others so that you can work with credibility and at pace. Excellent relationship building skills, you will be able to influence and coach others, not necessarily in your team or direct reporting line.  Able to challenge the norm and provide alternative solutions and creative solutions to problems.

Preferred Qualifications

Commercial acumen and knowledge of Franchise business operations

Working Relationships

Commercial Finance Teams Aggregator Business Partners Operations And Restaurant Excellence Teams Brand And Marketing Team Franchisees and Above Restaurant Leadership teams

Work Environment

This role is based out of our Restaurant Support Centre in Central London, a minimum of 2 days per week. Travel to UK stores will be required according to business need combined with home working.  The role will be franchise-facing and you will also be required to attend franchisee offices, and other locations from time to time. The role will require a high degree of project-based work and so relationships will need to be nurtured face to face where practical. There will be events throughout the year that will take place in London including (but not limited to) RSC days, Functional team meetings / 121s and supporting with market visits.

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