Chicago, Illinois, USA
5 days ago
Analyst, Social

Company Description

About Spark Foundry:
 
Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.
 
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
 
With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come. 
 
Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

Job Description

Overview: 
The Social Analyst is responsible for monitoring and maintaining media campaign development and activation on social channels. The ideal candidate requires proficiency in math, strong analytical skills, attention to detail, as well as creativity and an overall interest in and understanding of how consumers leverage social media in the decision path. They require participation in and completion of our agency wide, entry-level training program and our social-specific training track. 
 

Role Objectives: 

Gather research necessary to build a new campaign 

Traffic approved plan 

Monitor and maintain campaign budgets, pacing, and bid adjustments 

Manage the performance of active campaigns and keep tabs on competitive landscape 

Utilize bid management tools as well as Facebook, LinkedIn, Pinterest, X, Instagram, Snapchat, Reddit, TikTok, Yelp, Uber Eats, Doordash social platforms to build campaigns, QA, implement optimizations, and pull reporting 

Develop optimization recommendations in partnership with Manager 

Pull and analyze data to inform campaign reporting and help to build insights 

Granular maintenance of monthly billing cycle 

Resolve all billing discrepancies in partnership with client strategy and billing reconciliation team 

Learn all relevant tools for reporting, analytics, and competitive analysis 

Work closely with Manager to establish priorities and manage workload 

Timely delivery of all work is required 

Stay informed on social industry trends and new tools and ad formats 

Successful completion of training programs and requisite certifications required 

Qualifications

Some professional paid media or internship experience preferred 

Experience in social media marketing preferred 

Proficiency in MS Suite: Excel, Word, PowerPoint 

Strong quantitative skills, including analytical abilities and math proficiency 

Solid verbal and written communication skills, detail oriented, and demonstrable organizational skills 

Demonstrated critical thinking and problem solving skills 

Ability to work within a team, handle multiple assignments and meet tight deadlines 

Additional Information

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

24-7079

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