About this role:

Wells Fargo is seeking an Analytics Consultant.

 In this role you will:
You will help us deliver on our vision and build strong relationships with Enterprise partners. You will also have the opportunity to demonstrate leadership through contributing to a company culture that supports customers in achieving their financial goals, team members in developing their careers, and communities in continuing to thrive. As part of a team that serves one in three American households, you will play a vital role in living our commitment to the highest ethical standards and maintaining the valued trust of our customers and communities.

The Marketing Execution and Process Excellence team’s Campaign Execution division is currently seeking an Analytics Consultant for a Level 2 role. In this position, you will play a pivotal role in creating the marketing campaign lists. Working closely with marketing manager and other execution teams, you will be responsible for key aspects of Campaign Execution. Join us in driving excellence in marketing processes and delivering successful campaigns.

Responsibilities

• Generate precise and comprehensive customer lists for marketing campaigns with efficiency and adherence to policies in a timely manner.

• Using a GUI (HCL Unica Campaign) to connect to multiple databases, to design and run marketing and lead-generation campaigns which will be executed across many different data platforms with multiple distribution channels (direct mail, email, phone, ATM, online banners, etc.).

• Building and strengthening strong business relationships with peers and partners in order to identify, define, build, and execute complex direct marketing initiatives.

• Consulting with partners to identify and define technical business requirements based on marketing and business needs.

• Collaborating with a consultative approach and an ability to work independently.

• Ensuring adherence to privacy, information security, legal, compliance, and WF business policies and regulations, and ensuring that all audit requirements are met and documented.

Required Qualifications 

2+ years of campaign execution, reporting and analytics experience, or a combination of both; or a BS/BA degree or higher in a quantitative field such as applied math, statistics, engineering, physics, accounting, finance, economics, econometrics, computer sciences, or business/social and behavioral sciences with a quantitative emphasis from tier 1 universities.

1+ years of Experience with campaign management software, preferably used HCL Unica Campaign (formerly Unica Affinium/IBM Unica Campaign) from top tier banks.

1+ years of SQL experience

A+ level of expertise in MS office packages – PowerPoint, Excel and Word

Ability to identify inefficiencies and opportunities to improve the process.

Excellent analytical, problem-solving skills.

Excellent inter-personal skills and ability to effectively communicate to all stakeholders (technical and non-technical)

Ability to collaborate seamlessly within a team setting.

Desired Qualifications

Experience in gathering, analyzing and interpreting large datasets.

Strong analytical skills with high attention to detail and accuracy.

End-to-end marketing campaign management experience.

Posting End Date: 

*Job posting may come down early due to volume of applicants.

We Value Diversity

At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit’s risk appetite and all risk and compliance program requirements.

Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.

Candidates applying to job openings posted in Canada: Applications for employment are encouraged from all qualified candidates, including women, persons with disabilities, aboriginal peoples and visible minorities. Accommodation for applicants with disabilities is available upon request in connection with the recruitment process.

Applicants with Disabilities

To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo.

Drug and Alcohol Policy

Wells Fargo maintains a drug free workplace.  Please see our Drug and Alcohol Policy to learn more.

Wells Fargo Recruitment and Hiring Requirements:

a. Third-Party recordings are prohibited unless authorized by Wells Fargo.

b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.