The College of Liberal Arts and Human Sciences seeks an Assistant Director, Graduate Enrollment Marketing, who will develop and lead recruitment marketing for the college’s graduate programs. The position will be responsible for setting a vision and meeting strategic enrollment goals for master’s degree and PhD programs, in collaboration with school and department liaisons throughout the college.

The college is seeking a self-guided, strategic, and organized individual with demonstrated competencies in marketing and written communications, audience segmentation, and the ability to create and lead email campaigns within customer relationships management systems (CRMs), such as Slate. The individual is expected to manage and lead campaigns while also creating advertising content, including social media and visual content. The professional will collaborate with the college’s communications and undergraduate enrollment teams as needed, as well as the Graduate School.

The college’s graduate programs are housed in Blacksburg, Richmond, and at university campuses in Northern Virginia. Some travel will be required with this position.