Recruitment/Posting Title Assistant Director for Digital Marketing Job Category Staff & Executive - Administrative & Support Department Div of Continuing Studies, VP-Level 4 Overview Rutgers, The State University of New Jersey, is a leading national research university and the State of New Jersey’s preeminent, comprehensive public institution of higher education. As one of the largest employers in the State of New Jersey, Rutgers University is committed not only to the students and the State that we serve, but also to the faculty and staff who work on our campuses.

For two consecutive years, Rutgers is ranked on Forbes’ list of America’s Best Large Employers. Rutgers holds #64 of 500 employers and is the #1 New Jersey employer on the publication’s 2023 list. Rutgers’ commitment to its employees includes maintaining and fostering a safe, diverse, and respectful workplace environment, creating employment opportunities for our nation’s military veterans, and ensuring accessibility and accommodation for individuals with disabilities. Posting Summary Rutgers, The State University of New Jersey, is seeking an Assistant Director for the Division of Continuing Studies. This position reports to the Director of Marketing and Communication and to the Associate Vice President for Continuing Studies at the Division of Continuing Studies (DoCS).

Among the key duties of the position are the following: Provides strategic planning and tactical execution to increase enrollments in and awareness of continuing education (CE) programs and services offered by Rutgers. Supervises staff on marketing initiatives. Plans and implements marketing campaigns for revenue-generating lifelong learning programs; DoCS- managed websites, portals and pages that promote enrollment in lifelong learning opportunities; program-focused social media marketing; and analytics to gauge the success and cost-effectiveness of digital marketing campaigns and activities. Position Status Full Time Hours Per Week Daily Work Shift Day Work Arrangement FLSA Exempt Grade 07 Position Salary Annual Minimum Salary 91297.00 Annual Mid Range Salary 115559.00 Annual Maximum Salary 139821.00 Standard Hours 37.50 Union Description Admin Assembly (MPSC) Payroll Designation PeopleSoft Benefits Rutgers offers a comprehensive benefit program to eligible employees. For details, please go to http://uhr.rutgers.edu/benefits/benefits-overview.



Seniority Unit Terms of Appointment Staff - 12 month Position Pension Eligibility ABP