San Diego (BDB), United States of America
11 hours ago
Associate Director of Marketing, Clinical and Customer Partnerships
Job Description SummaryThe Associate Director, Clinical Marketing and Strategic Partnerships, US Region, will play a pivotal role in designing, developing, and implementing marketing programs that highlight the clinical value propositions of the company’s products. This role involves collaborating with Cross-functional teams, including Medical Affairs, HEOR, Sales, Marketing Leadership, Customers, and Industry Partners to ensure marketing strategies align with clinical data and meet market needs. The position reports to the Director of Marketing, Medication Prep and Clinical, MMS, US Region.

Job Description

We are the makers of possible 

 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

The Associate Director, Clinical Marketing and Strategic Partnerships, US Region, will play a pivotal role in designing, developing, and implementing marketing programs that highlight the clinical value propositions of the company’s products. This role involves collaborating with Cross-functional teams, including Medical Affairs, HEOR, Sales, Marketing Leadership, Customers, and Industry Partners to ensure marketing strategies align with clinical data and meet market needs. The position reports to the Director of Marketing, Medication Prep and Clinical, MMS, US Region.

Responsibilities:

Create and complete clinical marketing initiatives to support short and long-term business objectives

Collaborate with key opinion leaders and healthcare professionals to gather insights and validate clinical claims

Create and manage clinical content for marketing materials, including white papers, case studies, and presentations

Provide voice of customer and input into future product development roadmaps

Apply BD Way of Marketing to design and implement programs

Work with the Medical Affairs team to design and implement data collection, studies, and workflows on BD products and liaison with MMS marketing regarding evidence generation deployment

Identify, maintain, and help cultivate strong relationships with key opinion leaders, customers, professional associations, and the MMS customer advisory board

Design customer/KOL engagement strategy

Monitor and analyze clinical trends, competitor activities, and market dynamics to inform clinical marketing initiatives


Qualifications

Education and Experience:

Bachelors Degree required and Master's Degree preferred; Clinical degree preferred (PharmD, BSN)

Minimum of 7 years of experience within relevant marketing roles in medical device and health-care technology

Experience working in healthcare required

Experience in Advisory Board Development, Customer Reference, and Customer Excellence Programs

Knowledge, Skills, and Abilities:

Strong analytical skills and ability to translate data into actionable insights to support business objectives

Strong understanding of clinical research methodologies and regulatory requirements

Excellent communication and interpersonal skills

Proven leadership abilities

Ability to influence key stake holders at all levels of organization, across locations, and the industry

Able to work independently and collaboratively as part of a team

Growth mindset

Strong Customer Focus including value proposition development, needs identification, training development, experience with sales force and customers, and a bias towards responsiveness.

Ability to travel ~50%+ of the time

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit https://bd.com/careers 

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status. 

Required Skills

Optional Skills

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Primary Work LocationUSA CA - San Diego Bldg A&B

Additional Locations

Work ShiftNA (United States of America)

At BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.

Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates’ progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles.

Salary Range Information

$147,200.00 - $242,900.00 USD Annual
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