At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.

 

Associate Marketing Director 

 

YOUR TASKS AND RESPONSIBILITIES

 

Make marketing strategies in segment market by discovering new insights while managing life cycle/portfolio strategies focus on seeking new business opportunities under ambiguity; Develop and implement yearly productstrategy and product plan and ensure proper implementation by the marketing and sales functions, develop and implement strategic or operational reactions according to the analysis of competitors’ activities; Develop and maintain relationships with key opinion leaders, be responsible for international marketing communication; Give professional direction and provide support on marketing activities such as design and prepare promotional campaigns and materials, printed matters, product advertisements, product-related gimmicks stick etc, ensure proper usage by sales teams; Design and carry out marketing research efforts within the managed product portfolio to enable fast and well-informed decision making for Franchise Head and Management teams; Execute and monitoring yearly promotion budgets as allocated to the Product Magnagement function; Drives and ensures fully compliant behavior and activities within scope and lives LIFE values in daily practice and supports colleagues to do the same value; Ensures talent development and succession planning within team and contributes to the cross-functional talent development activities within franchises, leading change for capability upgrading within the team.

 

WHO YOU ARE

 

Bachelor degree and above with medical related majors More than 5 years experience in sales or marketing management in pharmaceutical industrial Medical and pharmaceutical related knowledge of relevant market segmentsStrong strategic initiative Strong leadership and influence power 6.Marketing related competencies

 

YOUR APPLICATION

If your background and personal experience fit this profile, please send us your complete application at www.career.bayer.cn If you have any recommendations, please kindly send mail to cnreferral@bayer.com
 

 

Location:                   

China : BeiJing : BeiJing || China : ShangHai : ShangHai 

 

Division:

Pharmaceuticals 

 

Reference Code:

837974