GENERAL SUMMARY:

The Manager of Business Development reports directly to the COO and is responsible for gauging market intelligence, development of business strategies, collaboration with stakeholders on implementation, assessment of effectiveness, engagement of physician stakeholders, community outreach and other areas as assigned. This position is responsible for developing new lines of business and improving the impact of existing service lines. This position will oversee the physician and home health liaison teams as they collaborate with physicians, facilities and key stakeholders to increase business across all services lines, improve collaboration, efficiency, access and convenience for customers.

PRINCIPAL DUTIES AND JOB RESPONSIBILITIES:

· Works collaboratively with the Park Ridge Health executive leadership and service line directors to develop strategic direction that supports identified business initiatives.

· Works closely with Marketing team to develop and implement campaigns/strategies designed for new business opportunities that will develop relationships with key customers and partners.

· Develops and provides strategic direction and messaging for building loyalty to the hospital through various connection points and service offerings throughout the community.

· Enhances professional growth and development of self and others through development of speakers bureau, educational workshops, tools and strategies for growth.

· Coordinates strategies to competitively differentiate and build market preference for Park Ridge Health and Adventist Health Systems branded services.

· Responsibilities include collaboration with executive leadership, service line directors, physician enterprise and marketing team to develop and actualizing marketing and communication strategies around new lines of business that also increase understanding and acceptance of organization's mission, vision and values.

· Works proactively and independently showing initiative and problem-solving skills, consulting with executive leadership and clinical directors to seek advice, when appropriate, for situations outside authority or expertise.

· Provides timely reports whenever requested.

· Performs and/or reviews performance evaluations and takes disciplinary action as necessary.

· Demonstrates respect for patients and maintains confidentiality.

· Maintains proper attendance, reports to work on time, notifies supervisor regarding absence or lateness and dresses in a professional manner.

KNOWLEDGE AND SKILLS REQUIRED:

· Excellent verbal, written and presentation skills; must be able to provide leadership and direction to a team of professionals.

· Experience with developing community initiatives; the ability to network in the Community.

· Intelligent, creative, motivated; analytical thinker and an information seeker. Must be able to manage and get along with a diverse group of personalities.

· Innovator; acts as a coach, mentor, and guide.

· Driven to exceed expectations by anticipating needs ahead of time.

· Remains confident and calm under pressure.

· Excels under tight deadlines, strong management experience with results-oriented focus.

· Demonstrate strong organizational skills with the ability to handle multiple complex responsibilities in a matrixed work environment.

· Demonstrate fundamental knowledge of resources and market business data with the ability to apply the information in the development and implementation, measurement and evaluation of marketing programs.

· Demonstrate the ability to perform market and business analysis, strategic planning, program management and managing budgets.

· Self-starter with integrated marketing skill set; strong interpersonal skills functions as a team player, consensus builder and persuasive presenter demonstrating an ability to work well with others using tact and diplomacy.

· General knowledge of computer hardware and software.

Qualifications

EDUCATION AND EXPERIENCE REQUIRED:

Bachelors degree in marketing, business or similar field.

Five years experience with proven results in healthcare business development or leadership role that includes management of key functions: physician relations, marketing and planning, promotional plan development, strategic and business plan development.

LICENSURE, CERTIFICATION OR REGISTRATION REQUIRED:

Valid State of North Carolina drivers license.

This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances. The salary range reflects the anticipated base pay range for this position. Individual compensation is determined based on skills, experience and other relevant factors within this pay range. The minimums and maximums for each position may vary based on geographical location.

Category: Marketing & Communications

Organization: AdventHealth Hendersonville

Schedule: Full-time

Shift: 1 - Day

Req ID: 25007466

We are an equal opportunity employer and do not tolerate discrimination based on race, color, creed, religion, national origin, sex, marital status, age or disability/handicap with respect to recruitment, selection, placement, promotion, wages, benefits and other terms and conditions of employment.