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Job Description

Job Title: Business Unit Head – Public Market

Location: Mumbai/ Gurgaon

About the role:

As a Public Market Leader, this role will focus on developing and operationalising the strategy for maximizing Takeda’s government/institutional reimbursement business footprint across the product portfolio in the public market for expanded and sustainable access to life changing medicines to the patient, while engaging with high level stakeholders in government and related institutions.

This position will provide strategic direction and operational execution of Genetic Disease portfolio aligned with India Reimagined strategy and Takeda’s overall business objectives.   

Incumbent will formulate and operationalize tender strategy while collaborating with cross functional teams with the aim to secure maximum profitable tenders whilst ensuring compliance of company policies and regulatory requirements. Develop a strong customer value proposition for focused accounts; to create a SR & ER tender accounts pull towards Takeda strategic partnerships thereby building strong relationships to expand the business opportunities across all divisions.

How you will contribute:

Leadership

To provide inspirational leadership to team in the business unit in a cohesive manner to ensure strong alignment to optimize strategy implementation and delivery within timelines.

 Enroll cross functional teams in vision and mission for seamless execution of the strategy

Create the vision, clarity, and drive for all team members in the business unit to enable them to deliver the expected sales.

Ensure that the goals and objectives are agreed to and cascaded in a timely manner, and giving ongoing feedback, coaching and development to build skills and contribution (People development)

Collaborates with relevant regional & global stakeholders

Driving for Results

Delivering marketing, access and sales plans for public market, which optimize the brand in the portfolio

Achieve the sales, profit and market share and pene targets for franchise, in terms of both annual budget and shorter-term phasing.

Lead long range forecasting to support life cycle management and strategic portfolio planning

Coach and Mentor the team aligning with Takeda values to achieve company goals

Strategic Thinking

To create clear business unit strategies that are fulfilled through the tactical implementation

Leads & collaborates with CFT to develop strategies, maximizing access & Patient value thus improving standards of care

To work with regional team to ensure localization of regional strategies and to tap into knowledge and information that is held by others

Undertake Franchise Planning ensuring all critical factors are considered and that both strategic and tactical plans are reviewed by senior management prior to approval.

To ensure launch excellence for new molecules as and when available, indications and line extensions to ensure the Takeda achieves its goals.

To develop strong links to organization to ensure alignment and develop an understanding of market challenges and progress

Customer & Market focus

Lead, develop and maintain appropriate customer networks/ engagement on behalf of the company

Have clear objectives, segmentation & prioritize Govt (SR & ER), COE, Corporate & OOP accounts through execution excellence across the portfolio

In Government accounts, closely work with access,tender & Govt Institution teams to achieve team goals

Ensure competitor intelligence processes are developed and maintained.

Ensure strategies are implemented to optimize the product's local access to market

Incorporate digital e.g. omni channel engagement as needed to amplify F2F activities with customers

Demonstrate company values on a consistent basis. Acts, and is accountable for others, in their team to act, in compliance with all laws, regulations and policies.

Communications

Actively develop the motivation of the sales force through high-quality communication and flawless delivery of materials for each sales cycle

Be inclined towards Digital and Omnichannel communication

Present on a regular basis to marketing team to ensure vision for brand is understood

Develop strong cohesive relationships with marketing managers, sales force managers, Cross functional teams via regular contact ensuring profound understanding of market.

What you bring to Takeda:

EDUCATION AND EXPERIENCE

Graduate/ Post Graduate preferrably in Public Policy/ Public Market. MBA will be an added advantage.

Must have 15 years of experience in Sales & Marketing or Market access across Life Sciences/ Healthcare in Goverment / Public Market with 5 years experience in leadership positions.

Experience in market access / public affairs / goverment & institution business is preferred

Demonstrated strategic thinking, initiative, creativity, and proven track-record for innovation.

Experience in a leadership role within a multi-functional commercial organization is required. Strong, team-oriented leader with excellent communication skills and the ability to influence, lead, negotiate and work effectively at all levels within a matrix and multi-cultural environment aiming towards strategic alignment for commercial success.

Track record and strong knowledge of successfully defining market issues and opportunities and developing successful marketing campaigns

Demonstrated strategic thinking, initiative, creativity with experience in product positioning and messaging

Ability to complete quantitative and qualitative analyses of complex strategic initiatives, including a demonstrated understanding of the tools and methodologies needed to develop assumptions for business case, market and competitive analysis, regulatory reviews, customer needs and primary/secondary research sources to support hypotheses

Experience managing marketing teams including hiring, managing performance, and developing skill sets of direct reports

Enthusiasm, confidence, ability to work on multiple tasks, problem solving ability, creativity, and ability to prioritize effectively to meet personal, team and company goals.

BEHAVIOURAL COMPETENCIES AND SKILLS:

High-impact communication/presentation Skills

Stakeholder management

Credible/authentic presence and leadership skills

Network within govt. machinery/establishments

Integrity, honesty, perseverance, fairness

People Manager, Team player and capability to foster an inclusive environment within the team and beyond.

Understanding of India’s health/rare disease policies, healthcare ecosystem, patient communities at large and their ways of working

Travelling requirement: Frequent travel 30-40% time within country, with occasional travel to other international locations

More about us:

At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.

Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

Empowering our people to shine:

Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, status as a Vietnam era veteran, special disabled veteran, or other protected veteran in accordance with applicable federal, state and local laws, and any other characteristic protected by law.

LocationsMumbai, IndiaIND - Gurgaon

Worker TypeEmployee

Worker Sub-TypeRegular

Time TypeFull time