CBG - Area Sales Manager - South Bengal + North Bengal
3M
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Job Description:
ASM – GT & MT CBG
Role –
+ Implement, supervise and improve frontline sales and distribution infrastructure, organization, metrics, processes, systems, plans, activities and promotions to achieve business sales & distribution goals and objectives in specified territory in a sustainable manner.
+ To achieve Sales Annual Business plan for the territory-channel-Outlets assigned.
+ To execute Programs, Demand generation activities, Visibility & Merchandising plans for the territory & achieve Sell in & Sell out objective both GT & MT.
+ To monitor & improve distribution objectives in terms of Range availability, Product placement.
with the help of Sales team
+ .
Responsibility –
+ Annual Business Plan Delivery
+ Distributor and Super Stockiest Operations Management
+ Data mining, analysis & planning programs based on it.
+ Share & update facts pertaining to the products managed on a periodic basis.
+ Identify Channel/Product insights & effectively use it for designing Plans
+ Plan and execute selective programs for the products managed in the utensil cleaning tools portfolio.
+ To be in charge of execution of critical programs – quality and timely execution.
+ Ensure Right Product at Right Outlets
+ Maintain Relations with Top Outlets and Directly Handling top Outlet Business
+ Intensive field work for executing outlet level plans , Training Team and Generating Business
+ Be in constant touch with the market to understand market reality.
+ In Charge of Demand Generation and Offtake promotion Activities at the store
+ Settle all financial claims of Outlets and Distributors in Stipulated Time Frame
+ To Train Sales and Merchandising Team on Sales Call and Processes
+ To Ensure Adherence of PJP and Discipline by the Team
+ Ensure hygiene of Business reports and Operations
+ Finding opportunity and providing input as per channel classification
+ Distributor Management i.e Appointment, Ensuring Right Investment /Infrastructure and Service SLAs are delivered by Super Stockiest & Distributors
+ To Ensure Proper ROI to distributors and Claim Settlement on time
+ Accountable -
+ Achieving sales Goals of the Channel
+ Evaluate & Execute all Demand Generation Activities
+ Budgets v/s spends –Trade programs management
+ Financial Claim Settlement of Channel
Desired Qualification /Experience
+ Sound knowledge of sales and sales administration processes
+ MBA with 5-12 Yrs of Distribution in Retail Sales experience, MT experience will be an added advantage.
+ Rest Of Bengal (South Bengal +North Bengal) experience will be preferred.
+ Age less than 35 Yrs.
+ Communication and Basic Data Skills.
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