Job Summary:

Overview:
The Marketing Communications Manager position combines marketing and social media management skills to develop and enhance the client’s fitness center and virtual fitness programming. The ideal candidate will be similarly capable at strategic and tactical efforts, have resilient creative and analytical capabilities, and have superior communication and teamwork skills. This position will focus on driving strategy, planning and execution of interactive and engaging opportunities via in-person (live) events and virtual fitness offerings. These efforts will help support the client’s wellness efforts to increase employee engagement in fitness related programs, improve health outcomes, and help to create and grow organic cohorts of fitness communities. This team member works closely with client associate communications and marketing teams while combining efforts of both EXOS and the client.

In this role, you will: 

Develop, and create communications in the form of emails, newsletters, publications, articles and other communication avenues 

Create opportunities for new marketing strategies and communication efforts 

Create marketing, communication and social media campaigns and strategies, inclusive of virtual fitness offerings and interactive content 

Establishes guidelines and supports the process of digital content creation, formulating topic ideas that appeal to our audience, and creating written or visual content around those topics.

Adhere to, meet and seek to exceed personal KPI scorecard as provided by manager 

Ensures consistency in marketing and social media messages across account, while providing training and guidance to site teams in implementing internal social media marketing and communication best practices and strategies 

Monitoring and responding to queries and comments on social media platforms

Measure success by collecting all data from marketing efforts and use this information to determine ROI and improve future marketing strategies and campaigns 

Grow and expand social media presence into new social media platforms, plus increase presence on existing platforms including Facebook, Instagram and LinkedIn 

Research and monitor activity of company competitors 

Create and distribute engaging written or graphic content in the form of newsletters, web page and blog content and social media messages 

Create connections with industry professionals and influencers via social media to create a strong network 

Collaborates with Client's Communication and Marketing Leads

Oversees and ensures that all communications and marketing efforts are aligned and follow client's brand guidelines

Delivery of communication solutions that have a measurable impact on wellness

Use of advanced technology and collaboration with metrics analysis to measure success 

Discover ways to engage and leverage technology for tracking, monitoring and adjusting 

Stay up to date with the latest social media best practices and technologies 

Other duties as assigned 

Required Qualifications:

Bachelor's Degree in Marketing and Communications OR Exercise Science/Kinesiology 

3+ year’s digital marketing experience, social marketing/community management, influencer marketing

Strong ability to story tell

Ability to activate, excite and grow community

Ability to drive social strategy and initiatives with a data driven approach and focus on ROI

Proven ability and passion for understanding the customers’ needs and translating that into relevant and useful content marketing

Preferred Qualifications:

Management experience in a fitness environment 

Experience working in a fitness center or other related fitness capacity

Proven ability to self-motivate and manage time effectively to deadlines in an environment of high energy 

Qualified industry certification 

Successful track record of multi-task management 

Ability to highly function in a demanding role 

WHO WE ARE 

For nearly 30 years, Exos has been dedicated to getting people ready for the moments that matter by promoting a holistic approach to health. As an elite coaching company, Exos applies its evidence-based methodology to programming designed to unlock the potential in everyone from corporate employees, to elite athletes, military operators, and beyond.

Simply put, we “get you ready” for the moments that matter — whether that’s striving to excel at work, or training for a major athletic event. How do we do it? Our employer solutions include fitness center management, on-site coaching and classes, and the Exos app, as well as immersive team-building experiences, executive coaching, and personal development programming. Our professional athlete training programs propel elite athletes to new heights in the NFL combine and NBA Draft each year, and our practitioner education courses and workshops provide industry professionals ongoing opportunities for development.

We’ve never been the type to accept the status quo. We’re all about studying, learning, innovating, and making waves. And we feel that it’s our responsibility to help others because we know there’s a better way. That better way is Exos Readiness.

We are an equal opportunity employer

EXOS is proud to be an equal opportunity employer. We are committed to creating an inclusive and welcoming workplace for all. We invite applicants from a wide variety of identities, ideas, perspectives and experiences and encourage people from underrepresented backgrounds to apply. Exos offers reasonable accommodations to job applicants with disabilities. 

Learn more here:

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