Communications Manager
University of Kentucky Federal Credit Union
Posting Details Job Title Communications Manager Requisition Number RE47489 Working Title Child Welfare Workforce Communications Manager Department Name 8T110:College of Social Work Work Location Lexington, KY Grade Level 46 Salary Range $52,021-85,800/year Type of Position Staff Position Time Status Full-Time Required Education
The Child Welfare Workforce Communications Manager is responsible for creating, implementing, and overseeing communicative outreach, both internal and external, to workforce prospects across multiple channels.
Brand Strategy, Management, and Development Develop, execute, and manage workforce program’s brand position and strategy. Monitoring perceptions of brand within broader stakeholder groups, and tailor or adapt brand positioning accordingly. Initiate market assessment and research reviews to make and implement initiatives associated with workforce program branding. Manage public relations, reputation, and relationships across constituency groups.
Communication Strategy, Planning and Implementation Conceptualize and oversee implementations of primary communications plan. Identify strategies for accessing target audiences, message progression, and communication channel structure. Create and develop content, including writing press releases, press kits, website content, and social media copy. Distribute communication materials to program stakeholders, including students, faculty, staff, alumni, and the general community.
Supervision & Oversight Oversee the performance and efficiency of tasks completed by communications staff, interns, and contractors/vendors. Supervise workload capacity of communications personnel, including quality of work and project completion, and monitoring of external communications. Advise and guide internal stakeholders on social media posts, print media, interview standards and order departmental marketing materials and swag. Oversee and track marketing budget Supervise program brand ambassador program
Evaluation and Assessment of Communication Processes Plan, implement, and assess evaluation of communication strategies. Assess channel performance, to include email, social media, and other communicative engagements. Adhere to selected and relevant emerging trends and best-practices associated with communication endeavors. Prepare detailed media activity reports. Skills / Knowledge / Abilities Does this position have supervisory responsibilities? Yes Preferred Education/Experience Obtain Slack Level I Certification within 6 months. Deadline to Apply 10/13/2024 Our University Community We value the well-being of each of our employees and are dedicated to creating a healthy place for everyone to work, learn and live. In the interest of maintaining a safe and healthy environment for our students, employees, patients and visitors the University of Kentucky is a Tobacco & Drug Free campus.
As an Equal Opportunity Employer, we strongly encourage veterans, individuals with disabilities, women, and all minorities to consider our employment opportunities.
Any candidate offered a position may be required to pass pre-employment screenings as mandated by University of Kentucky Human Resources. These screenings may include a national background check and/or drug screen.
BA
Click here for more information about equivalencies: https://hr.uky.edu/employment/working-uk/equivalencies Required Related Experience6 yrs
Required License/Registration/Certification None Physical Requirements Repetitive motions typical of desk work: sitting/bending/typing/twisting; prolonged exposure to computer screen. Lifting/pushing/pulling objects up to 25lbs. Shift Monday – Friday 8:00am – 5:00pm; some evenings and weekends on an as needed basis. Job Summary Since 1938, CoSW has been a leader in social work. Our mission is clear: Through rigorous research, excellence in instruction, and steadfast service, the CoSW works to improve the human condition. Always, in all ways.The Child Welfare Workforce Communications Manager is responsible for creating, implementing, and overseeing communicative outreach, both internal and external, to workforce prospects across multiple channels.
Brand Strategy, Management, and Development Develop, execute, and manage workforce program’s brand position and strategy. Monitoring perceptions of brand within broader stakeholder groups, and tailor or adapt brand positioning accordingly. Initiate market assessment and research reviews to make and implement initiatives associated with workforce program branding. Manage public relations, reputation, and relationships across constituency groups.
Communication Strategy, Planning and Implementation Conceptualize and oversee implementations of primary communications plan. Identify strategies for accessing target audiences, message progression, and communication channel structure. Create and develop content, including writing press releases, press kits, website content, and social media copy. Distribute communication materials to program stakeholders, including students, faculty, staff, alumni, and the general community.
Supervision & Oversight Oversee the performance and efficiency of tasks completed by communications staff, interns, and contractors/vendors. Supervise workload capacity of communications personnel, including quality of work and project completion, and monitoring of external communications. Advise and guide internal stakeholders on social media posts, print media, interview standards and order departmental marketing materials and swag. Oversee and track marketing budget Supervise program brand ambassador program
Evaluation and Assessment of Communication Processes Plan, implement, and assess evaluation of communication strategies. Assess channel performance, to include email, social media, and other communicative engagements. Adhere to selected and relevant emerging trends and best-practices associated with communication endeavors. Prepare detailed media activity reports. Skills / Knowledge / Abilities Does this position have supervisory responsibilities? Yes Preferred Education/Experience Obtain Slack Level I Certification within 6 months. Deadline to Apply 10/13/2024 Our University Community We value the well-being of each of our employees and are dedicated to creating a healthy place for everyone to work, learn and live. In the interest of maintaining a safe and healthy environment for our students, employees, patients and visitors the University of Kentucky is a Tobacco & Drug Free campus.
As an Equal Opportunity Employer, we strongly encourage veterans, individuals with disabilities, women, and all minorities to consider our employment opportunities.
Any candidate offered a position may be required to pass pre-employment screenings as mandated by University of Kentucky Human Resources. These screenings may include a national background check and/or drug screen.
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