Farnborough, Hampshire, United Kingdom
23 hours ago
Consumer Marketing Manager
General Information Req # WD00077370 Career area: Marketing Country/Region: United Kingdom State: Hampshire City: Farnborough Date: Tuesday, January 28, 2025 Working time: Full-time Additional Locations:  * United Kingdom - Hampshire - Farnborough Why Work at Lenovo We are Lenovo. We do what we say. We own what we do. We WOW our customers. 
Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). 
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub. Description and Requirements

Are you a commercially minded marketer with a creative edge and a passion for technology? Lenovo, the world’s largest PC and tablet manufacturer and the inventor of personal computer and mobile phones, is looking for a dynamic individual to drive our Legion and Tablet brand marketing to new heights. Join us in enhancing brand visibility and engagement across key retail and retail channels!


Key Responsibilities


Strategic Campaign Development: Design and execute comprehensive marketing strategies to boost brand awareness, engagement, and loyalty for Lenovo’s Legion and Tablet brands.Co-Marketing Execution: Lead and manage collaborative marketing initiatives with key etail/retail partners, ensuring alignment with business objectives and optimal use of MDF budgets.Cross-Functional Collaboration: Work closely with the EMEA marketing team, consumer sales team, and alliance partners to integrate marketing efforts with broader business strategies.Innovative Campaign Management: Develop creative, data-driven marketing campaigns that resonate with target audiences and drive key brand metrics.Social Media Leadership: Oversee social media strategy and content creation, amplifying brand messaging and engaging with the community effectively.Plan Translation: Convert business and account strategies into actionable marketing plans that support both brand and retailer initiatives.Performance Reporting: Provide regular updates and strategic insights to senior management by tracking marketing performance and key metrics.Market Trend Analysis: Stay informed on industry trends, competitor activities, and retail dynamics to continuously refine and optimize marketing strategies.

Key Qualifications


Educational Background: Bachelor’s degree or equivalent in marketing, business, or a related field.Relevant Experience: 5–8 years of hands-on marketing or product marketing experience in the technology sector.Commercial Acumen: Strong understanding of trade, consumer, or retail/etail marketing with proven commercial insight.Financial Proficiency: Demonstrated financial acumen with numerical reasoning and effective budget management skills.Communication Skills: Excellent communication, presentation, and negotiation abilities, with a track record of influencing key stakeholders.Creative Problem Solving: Proven ability to design and implement innovative marketing campaigns that deliver measurable results.Digital Savvy: Experience in managing social media platforms and executing successful digital marketing strategies.Team & Independent Work: A collaborative team player who can also work independently under pressure with a proactive, “can-do” attitude.
What can we offer:Holiday purchase Private medical Income protection Attractive pension scheme Positive work life balance Learning and development Life insurance Lenovo and Motorola products discounts Lifestyle discounts Cycle to work MyGymDiscounts Mortgage advice and support Referral bonus Electric car salary sacrifice scheme Free onsite parking 

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class. Additional Locations:  * United Kingdom - Hampshire - Farnborough * United Kingdom * United Kingdom - Hampshire * United Kingdom - Hampshire - Farnborough

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