Pluto TV is the leading free streaming television service in America, delivering 200+ live and original channels and thousands of on-demand movies in partnership with major TV networks, movie studios, publishers, and digital media companies. Pluto TV is available on all mobile, web, and connected TV streaming devices and millions of viewers tune in each month to watch premium news, TV shows, movies, sports, lifestyle and trending digital series. Headquartered in Los Angeles, Pluto TV has currently offices in New York, Silicon Valley, Chicago, and Berlin.
Pluto TV now reaches 54 million monthly active users globally and in 2022 we are launching in Sweden, Denmark, and Norway - a major step in reaching our goal of entertaining the planet. The service will offer Nordic audiences curated channels and on-demand programming featuring international and local content. Viewers will be able to enjoy Viafree favorite shows, alongside global content from Paramount’s portfolio, all packaged in the popular thematic-style channels, such as Pluto TV Movies, Pluto TV Animals or Pluto TV Crime
Is this the role for you?
We are seeking a Content Analyst to help inform, track and analyse our global content strategies across multiple territories and platforms. This role will work closely with Programming as well as collaborate with partners across divisions to support, document and draw insights from programming strategies designed to drive audience acquisition, retention and growth.
Reporting to and working closely with the Vice President, Content Strategy & Programming Operations, this is a key role in the Central content team. This person will be responsible for drawing performance insights from across the International and Domestic markets and making recommendations in support of content strategy.
As part of our department, you will be responsible for analysing performance of content strategies, drawing insights and making clear recommendations to the VP Content & Programming Operations. Some of the key aspects of the role are as follows:
What will you be doing?
Work closely with all Pluto TV regional programming teams to inform the evolution of Central content strategies. Work closely with and brief BI team on areas of focus and summarise key takeaways of analysis for Content team. Assist in development and implementation of new content strategies across markets through sharing Best Practice and supporting local teams in use and understanding of BI tools. Track and summarise key findings from multi-market programming initiatives so as to recommend improvements. Consolidate key performance data and observations across International markets for Monthly and Quarterly Leadership updates. Building case studies on key initiatives and supporting the creation of presentations for various audiences including Sales, Content Partners Work with programming teams to establish requirements for any additional BI tools to help support their success. Work with internal research teams and external 3rd parties to understand the FAST competitive landscape and track performance against the competitive set. Coordinate input and feedback from International markets on programming/growth initiatives. Assist VP, Content Strategy & Programming Operations with special and ad hoc projects / analysis as needed.What are we looking for?
Experience of working in a major digital video business, preferably dealing with FAST, broadcast, SVOD or other long form premium content provider. Strong analytical and commercial modelling skills, excellent proficiency in PowerPoint. Experience in using data and analysis to inform operational and strategic decision-making, and a wider understanding of the importance and uses of data in video businesses. Demonstrate experience in market and competitive analysis. Strong passion for content and entertainment and broad knowledge of pop culture, film, TV and online video A teammate who is adaptable and keen to work in a fast-paced organisation. First class written and verbal communication skills at all organisational levels.
Application Closing Date: 5th January
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Pluto TV, a Paramount Global company, is the leading free streaming television service in America, delivering 250+ live and original channels and thousands of on-demand movies in partnership with major TV networks, movie studios, publishers, and digital media companies. Pluto TV is available on all mobile, web and connected TV streaming devices and millions of viewers tune in each month to watch premium news, TV shows, movies, sports, lifestyle, and trending digital series. Headquartered in West Hollywood, Pluto TV has offices in New York, Silicon Valley, Chicago and Berlin.
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
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