Kforce has a client that is seeking a Content Creator/Copywriter in Boca Raton, FL. Primary/Key Responsibilities: * Work collaboratively with internal cross functional stakeholders to develop compelling creative that supports the unique and differentiated brand experience for multiple brands and categories; Understand how strategy translates into concept and execution that is on target for our business teams and helps drive key initiatives and marketing objectives * Collaborate and provide guidance to marketing, creative, and content teams to generate content with SEO and search marketing best practices in mind * Optimize content for SEO, based on keyword priorities and perform ongoing keyword discovery to identify content gaps and opportunities and drive content planning/creation * Review or create SEO titles and descriptions that are appealing to the consumer and are structured to boost site rankings * Proof artwork including instruction manuals, packaging, product detail page templates, assembly videos and other artwork routing cross functionally * Ensure content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for each channel including online, social media, email, mobile, video and print (packaging, manuals, advertising); Maximizes search impact of all content * Write product and category content and long and short form articles and other content * Stay up to date with the latest social media trends, tools, and best practices to ensure the company's social media presence remains innovative and effective; Strong understanding of social media algorithms, trends, and best practices * Assist with reporting and analyzing monthly performance against KPIs such as impressions, engagement rate, and audience growth to guide and optimize overall social strategy * Monitor social media channels for trends, feedback, and engagement opportunities