Description We are offering an exciting opportunity for a Content Manager in the gaming and betting industry, located in Secaucus, New Jersey. As a Content Manager, you will be leading the development and execution of our in-app content strategy. Your role will be crucial in maintaining an engaging and fresh storefront for our platform, collaborating with various stakeholders, and managing all stages of content management. Responsibilities: • Enhance our content library by working with internal and external stakeholders • Develop strategies for push notifications, ensuring they are sent at the right time and contain engaging content • Organize the homepage and promotion lobby, featuring banners and options that best suit our target customers • Develop unique betting options for our Ontario market, in coordination with internal teams and external providers • Utilize insights from user interviews, surveys, competitor research, app store reviews, and customer service inquiries to understand player expectations and refine content strategy • Manage the calendar for promotions and content strategy milestones • Oversee updates of in-app product features • Ensure the quality of all published copy, maintaining consistency and brand alignment • Set and measure KPIs for each initiative, reporting performance to internal teams. Requirements MUST Have Casino or Sportsbook industry experience • Minimum of 3 years of experience as a Content Manager or similar role • Proficiency in Adobe Creative Cloud for content creation and editing • Experience with Content Management System (CMS) for website management • Familiarity with Customer Relationship Management (CRM) tools • Proven track record of creating effective advertisements for various platforms • Strong understanding of building brand awareness through strategic content • Experience in campaign planning and execution • Demonstrated ability to develop and implement a content strategy Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .