We're looking for a Content Marketing Manager to join our team in London as part of our Marketing function.
Your Role: You’ll be responsible for executing on our content strategy driving brand, engagement, and conversions across our digital platforms.
You will be experienced in content ideation and writing, and optimising and analysing content across various digital channels. For us - that’s predominantly (but not exhaustively) our website, LinkedIn, email nurture streams, and newsletters.
You will be a confident writer / content creator with good knowledge of SEO best practices and analytics, and will work closely with cross-functional teams to ensure alignment with business goals and marketing objectives.
Key Responsibilities
Plan and execute a content program for Acuity Pricing, ensuring timely delivery across various channels (website, social media, email etc.) to target audiences / segments
Identify current and emerging retail industry trends, and find a way to communicate those trends through data-led compelling content
Lead content creation efforts, including articles, working with subject matter experts (internal and external) to create informative and engaging content, and featuring data visualization and commentary
Contribute to the development of category-specific reports for clients
Ensure content aligns with the company’s brand voice, tone, and messaging guidelines across all channels to strengthen brand
Your Experience
Experience producing data-driven content, preferably (but not essential) with a focus on retail
A data professional fascinated by the retail sector, and what it means to businesses and consumers
Comfortable with large data sets, Microsoft Excel and consider yourself an expert in pulling insight / trends out of data
Excellent copywriting skills and numeracy are essential
Experience with HubSpot is preferable, but experience in a website Content Management System is essential
Who are we?
We help the UK’s largest retailers and brands to create pricing and proposition strategies that win market share, using real-time price, promotion and product data.
Acuity Pricing seamlessly scrapes, catalogues and automatically matches full-category branded and own-label lines. So you get easy access to the highest quality and most comprehensive price, promotion and product data and alerts.
By taking care of the heavy lifting involved in managing and analysing data, we free you up to focus on effective decision making. Find out more at acuitypricing.com.
Acuity Pricing is part of Informa Festivals, a division with the Informa group. Informa is an international business that champions specialists, connecting people with knowledge to help them learn more, know more and do more through live and on-demand events, digital and data-driven services and academic research.
We are home to over 15,000 colleagues working in around 30 countries and serving customers in 150 countries.
Why Choose Us?
We champion our colleagues, all across the world. Join us for opportunities to build a varied career, in a company that's building for the future.
When it comes to life at Informa, no two days are the same and we celebrate the diversity of our teams and people. But wherever and whoever you are, we give you the freedom to bring ideas to life, work that makes a real difference to our customers and markets, and the chance to be part of an international and inclusive community of great people.
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us.
Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive and most of us balance time in the office with time working remotely
Time out: 25 days annual leave, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
A ShareMatch scheme: allows you to become an Informa shareholder with free matching shares
Flexible benefits platform: options including Private Medical, Dental Insurance, Critical Illness
Broader impact: take up to four days per year to volunteer, with charity match funding available too
Pension, Life Assurance and Income Protection
Access to either our commission, bonus or profit share schemes, dependent on the role
Employee assistance programme, season ticket loans and cycle to work scheme
Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on our training platforms. When it’s time for the next step, we encourage and support internal job moves
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
We want to ensure everyone has the opportunity to perform their best when interviewing, so if you require any reasonable adjustments that would make you more comfortable during the process, please let us know so that we can do our best to support you.