Key roles:

Product copy – Highlight the key features, benefits, and functionalities of our products by writing concise, compelling copy across channels: e-commerce product pages, packaging, manuals, PR, email, video scripts, product naming, and social. 

Creative copywriting – Conceptual ideation for product launches, campaigns, brand advertising, content, and D2C promotions. 

Responsibilities:

Write compelling copy across all marketing channels; e-commerce website (homepage, product pages, landing pages, etc.), email campaigns, video scripts, and digital ads Write product descriptions, feature descriptions, copy for manuals, and packaging  Collaborate with fellow creatives to develop effective creative concepts for product launches, campaigns, and brand content  Produce press releases for new products, brand initiatives, and corporate announcements Maintain a deep understanding of each product's features, benefits, and unique selling points in order to highlight them effectively in your writing  Apply SEO principles for the purpose of maximizing reach to the target audience Stay up to date with the latest industry trends, innovations, and culture that surrounds the gaming community  Collaborate with cross-functional marketing team members (product, performance, and partnerships) on channel specific deliverables  Drive consistency in tone of voice across all channels  Actively researches competitors to understand how they are communicating to customers  Play a primary role in presentations with internal stakeholders and leadership  Lead and participate in team brainstorms and other ideation sessions

Qualifications:

Must provide an online portfolio showcasing previous work upon applying – applicants without this will NOT be considered Understand the role of a creative brief, how work should flow from it, and how to develop ideas against it Able to distill dense, technical product information into fresh, readable consumer friendly copy Uses data-driven marketing to guide all copy decisions Compelling storyteller with excellent presentation skills Strong command of the English language with excellent verbal and written communication skills Detail oriented self-starter with solid organizational skills  Ability to prioritize, manage deadlines and efficiently complete multiple projects  Strong Keynote and Microsoft Office proficiency (Word, Excel, PowerPoint)  Bachelor's degree required and/or related work experience 2-4 years of agency or in-house experience required

For roles that are based at our headquarters in Milpitas, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future.  

Annual Salary Range  $70,000—$85,000 USD