Responsibilities:
Lead a pipeline of new/existing client projects as assigned by Manager with collaboration and oversight
Aid in the development of the approach and rationale for a multi-year, multi-property collegiate athletics partnerships for each brand prospect
Research and analyze a brand’s marketing efforts to identify/create activation opportunities that drive results against their objectives
Support pricing exercises and analysis for new partnership opportunities
Collaborate with colleagues across Partnership Solutions and other divisions of the company to identify the strongest offering (e.g., Product Marketing, Digital/Social, Partnership Management, Content, Insights, Graphics, etc.)
Attend and recap calls with Sales and Partnership Management teams across project lifecycle
Keep and meet key deadlines
Support in the creation, maintenance, and updating of intro (“101”) sales materials for the National Sales and Partnership Management teams as needed (includes presentations, one-sheets, etc.)
Develop skills and knowledge of LEARFIELD product categories, including traditional sponsorship assets (in-venue signage, promotions, etc.) and digital assets (social, programmatic, content, etc.)
Maintain up-to-date knowledge of industry trends, activation best practices and new and emerging media marketing efforts
Qualifications:
Bachelor’s degree from a four-year college or university
2+ years of experience sports marketing, agency, property, or other relevant entity experience
Excellent communication and organizational skills
High level of initiative with a support mindset
Strong focus on quality of work and attention to detail
Able to collaborate well with others
Results-driven; willing to do whatever it takes to accomplish the goal
Able to develop and maintain strong relationships across many internal departments
Strong aptitude for learning; highly curious
Must demonstrate a high level of integrity and honesty
Desire to build a long-term career in sports marketing, with a specific interest in digital and traditional sponsorship solutions
Proficiency in Microsoft Office (Word, PowerPoint and Excel)
Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.
Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.