Fort Worth, TX, 76196, USA
6 days ago
Creative Manager
The **Creative Design Manager** will be responsible for developing creative guidelines and directing creative work, including print collateral, websites, eCommerce, email campaigns, digital and social media content, advertising and other related tasks. In this role they will need to rely on extensive product marketing and branding experience and professional judgment to plan and execute on multiple projects simultaneously for a variety of mediums and audiences. **Responsibilities** + Responsible for execution of all assigned creative projects, creative development, and creative alignment. + Provide thought leadership on ways to penetrate the highly competitive coffee and beverage marketplace. + Interact with all departments within the organization, outside manufacturers, vendors and agencies ensuring timely communication, project management and on time execution within budget parameters. + Develop brand standards for Farmer Brothers and all our customer facing brands. Ensure brand standards are communicated and followed across organization. + Manage internal graphic design, external design agencies and contract partners in creative execution of marketing strategies. Maintain ownership of creative development budget. + Accountable for all packaging design work including retail and foodservice channels across all product categories + Develop and oversee the creation of innovative and visually compelling digital marketing assets, including banners, emails, social media content, and website visuals. + Lead the design and production of breakthrough advertising campaigns and high-quality sales materials such as brochures, sell sheets, presentations, and point-of-sale displays + Oversee multiple design projects simultaneously, managing timelines, resources, and deliverables and ensure that all creative assets are optimized for their intended platforms (digital or print). + Manage key suppliers in manufacturing of all merchandising pieces within specific budget. Ensure materials are delivered to field sales partners throughout the country on time through internal distribution system. + Lead the creative direction and visual identity development for new brands, ensuring they align with business goals and resonate with target audiences. + Enhance effectiveness of internal sales and training materials through design improvement to improve clarity of message and readability. + Maintain and evolve the company’s visual identity to ensure consistency across all touch points. + Present high profile design recommendation to senior leadership team + Oversee Wrike Project Management Platform, following up with the sales team before creating a new "art request." **Qualifications** **Education & Experience** + **Bachelor's degree in Graphic Design or related field.** + **8+ years of graphic design experience.** **Client side (non-agency) and food experience preferred** + **Proficient in using Macintosh based graphic design software including but not limited to Adobe CC: Illustrator, InDesign, and Photoshop.** + **Possess a well rounded expertise in print and digital with an eye for detail, color, typography, and composition.** + **Knowledge of various packaging materials and processes.** + **HTML/CSS knowledge preferred.** + **Strong project management, organizational and people skills** + **People management and cross-functional leadership** **Personal & Professional Skillsets** + **Self starter that is resourceful and can work autonomously to meet deadlines, follow through on commitments, and effectively manage multiple priorities in a demanding and fast paced environment.** + **Open to creative direction, feedback, and edits, while acting as the design expert and proactively suggesting improvements to existing materials and works in progress.** + **Ability and desire to take initiative to do what it takes to get the job done.** + **Ability to present and sell design ideas with articulate approach.** + **Very organized and efficient; exceptional time management skills.** + **Ability to stay current on design trends and advertising styles.** + **Establishes high standards of performance for self and others.** + **Tireless attention to detail.** + **Readily and frequently collaborates with others.** + **Excellent written and verbal communication skills.** Farmer Brothers is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind. Farmer Brothers is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Farmer Brothers are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Farmer Brothers will not tolerate discrimination or harassment based on any of these characteristics. We encourage applicants of all ages.
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