Kansas City, MO, US
20 days ago
CRM Product Strategist (Kansas City)

It’s a great time to be an Employee-Owner at Burns McDonnell.

Experienced CRM Product Strategist professionals are in high demand, so we work hard to attract and retain the best talent in the industry. Our Marketing team is consistently presented with fresh challenges from the business that allow you to grow your business acumen and technical marketing and sales knowledge. If you bring entrepreneurial drive and creativity, welcome to a team that rewards that drive
We are seeking a highly motivated and experienced CRM Product Strategist to join our dynamic team. As a CRM Product Strategist, you will be responsible for developing and managing our company's customer relationship management (CRM) platform. You will collaborate with cross-functional teams, including Sales, Marketing, and IT, to identify business needs and opportunities for CRM platform development. This role will report directly to the Sales Enablement Manager and will work closely key leaders within the Marketing, Sales and IT teams.
As the CRM Product Strategist, you will lead our global CRM product alongside our marketing, sales, IT and transformation teams. You should be a highly driven individual with a desire to lead the CRM product in meeting the needs of the business in serving our clients. Position requires the ability to innovate, influence, lead, and manage change thoughtfully and positively. Must possess strong project and change management skills and a strategic perspective.

Unleash Your Potential as a CRM Leader at Burns McDonnell

An employee-owned culture where everyone has a stake in our success. Being 100% employee-owned means we are all driven to find remarkable solutions for our clients. You will have ownership in a firm that leads multiple categories in ENR’s Top 10 Industry Rankings, has a 90% repeat-business rate, and maintains >93% employee retention.Career and professional development opportunities. The Marketing team prioritizes giving our team members opportunities to grow beyond their current skills and experience. We value team members bringing their unique mindset and skills to creatively solve the complexities of a fast-growing company. This opens the door to work on new challenges and grow a more holistic understanding of the work our Finance team does and how we support the broader Burns McDonnell business. These unique opportunities create career growth opportunities for team members and opens new paths for growth beyond their current role.A challenging and collaborative work environment. Burns McDonnell’s Marketing department has a strong teaming culture. We expect the talent across our various departments (business partners, brand, sales enablement, customer experience, research, etc.) to come together and provide holistic solutions. Together we create a positively challenging work environment that nurtures your professional journey and opens doors to new growth opportunities.

Responsibilities:

Collaborate with cross-functional teams, including Sales, Marketing, IT and Transformation, to ensure the CRM product aligns with business goals and objectivesDevelop and execute the product roadmap for our company's CRM product in alignment with the business visionIdentify opportunities for product enhancements and new features based on business needs and market trendsDefine, prioritize and design requirements for new features and enhancements, working closely with the Sales, Marketing, IT and Transformation teamsMonitor and analyze user feedback to inform product enhancements and improve experienceConduct market research and analysis to identify new opportunities and inform product development decisionsManage the release process, including testing and rollout of new features and enhancementsDevelop and foster a community of CRM users to enable system adoption and active feedback loopDevelop, manage and execute the communication strategy to the businessDevelop and deliver training and documentation to ensure users are equipped to effectively use the CRM productAnalyze and report on key performance metrics to measure the success of the CRM product and inform future development decisionsStay up to date with industry trends and best practices related to CRM product development and customer engagement
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