The SHOW comes alive at MGM Resorts International

Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.

THE JOB:
The Database Marketing Manager is responsible for set up on-property activations for marketing campaigns and communicate all property direct marketing needs to the CoE for fulfillment.  

THE DAY-TO-DAY:

Prepare forecasts and pro-forma business reports to support the financial feasibility of proposed programs

Prepare unique property reporting as needed

Responsible for all database testing, integrity check, pulls for mailings and analyses

Develop new marketing campaigns

Test new marketing systems as required

Responsible for presenting to property leadership

Manage and develop a database analyst

Participate in monthly marketing calendar build to ensure proper reinvestment

Work with multiple departments

Analyze daily response rates and provides response reports for direct marketing programs

Understands and explains programs to customers and emphasizes the rewards and benefits to promote customer retention

Complies with all departmental and Company Policies and New Jersey regulatory requirements

Maintains confidentiality and proprietary information including business processes, customer lists, marketing plans and any other confidential information

Coordinate programs with appropriate departments to ensure smooth and effective interface

Exposure to casino related environmental factors including but not limited to second hand smoke, excessive noise, and stress related to servicing customers in a high pressure and fast paced environment

THE IDEAL CANDIDATE:

Bachelor's Degree in Business/marketing or related field and or equivalent experience

2+ Years of Prior Relevant Experience Experience in direct marketing or related work experience

THE PERKS & BENEFITS:

Wellness incentive programs to help you stay healthy physically and mentally

Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more.

Free meals in our employee dining room

Free parking on and off shift

Healthcare, financial, and time off benefits

Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community

VIEW JOB DESCRIPTION:

https://mgmresorts.marketpayjobs.com/ShowJob.aspx?EntityID=2&jobcode=19386

Are you ready to JOIN THE SHOW? Apply today!