Are you a bilingual demand gen marketer fluent in French and English, with a knack for creating impactful campaigns?

We're looking for a talented Demand Generation Marketing Specialist to join our team and help us reach more French-speaking small and medium-sized businesses in Canada. Sage’s accounting software solutions are expanding in Canada, helping more SMBs succeed – yet we’ve only scratched the surface of its full market potential. This is an opportunity to leverage your bi-lingual and marketing abilities.

In this role, you’ll focus on planning and executing multi-channel marketing campaigns designed to drive lead generation and pipeline growth. You’ll manage data-driven campaigns across the funnel, ensuring their successful execution. Additionally, you’ll work closely with product marketing, sales, and external agencies, requiring strong communication skills and a collaborative approach.

What’s in it for you?
• Expand your skills at a global SaaS company, contributing to a products voted #1 in customer satisfaction for 10 consecutive years.
• Grow your international professional network by collaborating with globally diverse, customer-centric marketing and sales teams committed to innovation, boldness, and effectiveness.
• Enjoy a working environment that embodies our values (Human, Trust, Bold, Simplify), supports work-life balance, and community volunteering via our Sage Foundation.

Location: Hybrid; 3 days of in-office collaboration from either our Toronto or Vancouver office.


Minimum Qualifications - Is this you?
• Fluent in both French and English (required)
• 2 years of experience in full-funnel demand generation marketing or growth/performance marketing (ideally within Software)
You can provide examples of effectively:
• Experience building demand gen programs, demonstrating initiative in execution.
• Orchestrating campaigns across marketing channels specifically email, webinars, events, and close collaboration in support of SDRs efforts.
• Utilizing your deep analytical skills, experience with data analysis tools (e.g., Google Analytics, Tableau), and a strong grasp of marketing metrics and KPIs.
• Collaborating across sales and marketing teams, understanding its value, and being adaptable, influential, and proactive.
• Strong project management skills with attention to detail.