Nexstar
KSNW-TV is looking for our next digital content Producer to help continue our strong momentum in delivering high-quality local news to the Wichita-Hutchinson market and beyond. Working in tandem with our entire news team, our next producer will develop a strong understanding of the dynamics of the digital news ecosystem in our market and strive to create compelling, destination content each and every day — while also working diligently to uphold the highest standards of journalism in order to help our news operation grow our footprint and maintain credibility with our readers and viewers.
We have an amazing, high-performing web team that works closely with each other. We are looking for the right person to join us!
Position Responsibilities:
Monitor all forms of media (print, TV, digital, blogs and social) and be quick to report breaking news stories and always on the hunt for exclusive and or trending content that will grow engagement and drive loyal, local trafficExcellent at writing headlines that grow audience and engagementPrioritize packaging content that grows page views per visitor and time on site, using headline testing, metric tools and observed patterns to guide decision makingCurate and aggregate a steady stream of interesting content that is packaged and promoted in a way that generates engagement and repeat site visitationUnderstand different ways to tell a story, particularly producing short videos and choosing great photosEvaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audienceBuild positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and creating opportunities to market web content on broadcastPromote and distribute news content on social mediaPerforms other duties as assigned
Requirements & Skills:
Experience in digital content and journalismCapable of researching, interviewing, and writing original news articlesClever headline writer that gets readers to clickStrong multi-tasking abilitiesOrganized, technical problem solver and quick decision makerKnowledge of SEO best practices and AP StyleEnjoys working in teams and has excellent interpersonal skillsEase with/ability to learn new technology independently and quicklyStrong communicatorSome schedule flexibility (nights, weekends)Regularly meets measurements of successStrong understanding of Google Analytics; Chartbeat experience a plusProficiency in MS Office; HTML, CSS, Canva and Photoshop experience a plus
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