**Company description** At Spark Foundry, our vision is to Fuel Famously Effective Ideas. Famous and Effective. Not one or the other — both. That sounds nice, but to get to famously effective ideas you need some key ingredients. You need diverse thinkers and diverse thinking. We call this Allsorts. This helps us tackle obstacles through different disciplines and perspectives. You need to thrive on the belief that great ideas are only great if they work. It’s not enough to be new or cool or interesting. Our solutions need to drive a business result. Everything else is vanity. You need to embrace both the art and the evidence. Right and left. Imagination and activation. Insight and technology. Big ideas forensically measured. All that while being a good human. Sound like you? Sound like where you’d like to be? We’d love to meet you. We have an exciting opportunity for a **Digital Experience Executive** to join our team, based in Sydney. **Overview** **The purpose of the role** As our Digital Experience Executive, you will work closely with the Digital Experience Manager, and the rest of the Digital Experience team to drive performance for client’s websites through Search Engine Optimisation (SEO), Conversion Rate Optimisation (CRO), Content and Digital Analytics. You'll get to work with leadings brands across diverse categories including entertainment, health, insurance and not for profit. Be prepared to get your hands dirty by carrying out a wide range of SEO, Content and CRO tactics that are directly tied to the business growth of your clients. Build close relationships with your clients to understand their business, and produce market-leading deliverables across technical, content and UX to help your clients’ business grow. Your day-to-day role will be centred around providing key SEO deliverables which are tied back to the overarching digital experience strategy set by the Digital Experience Manager and Director. You will be responsible for supporting your team in delivering high quality, considered and detailed recommendations to grow SEO performance. You will be expected to acquire an in-depth understanding of the client’s industry, target customers and important business metrics that can be fed back to copywriters, marketers, journalists, webmasters and our paid search and analytics departments to maximise the client’s campaign results. You will also have the pleasure of working with some of the greatest minds in online marketing within Spark Foundry and Publicis Groupe to create and share strategies and tactics on how other marketing activity and usability can work together to deliver an integrated campaign across all forms of online media. **What key accountabilities does this role have?** + Executing SEO strategies for your clients + Supporting the Digital Experience Manager on all aspects of digital experience: + Technical SEO + Content and Link-building + Analytics & Insights + Report Building & Comms + Reporting on all campaigns & providing actionable insights (including but not limited to data analysis, activity progress and identify weakness/lost opportunities) + Optimising campaigns to ensure maximum effectiveness + Supporting the agency’s planning and strategy team + Supporting holistic digital marketing campaigns by collaborating with the Search & Social teams + Dealing with client administration and queries + Performing BAU tasks with a high attention to detail and efficiency **Who are we looking for?** You will possess: + 1+ year previous SEO experience – an agency or online marketing background a plus + Hands-on knowledge of SEO tools, ideally one or more of the following: Ahrefs, Screaming Frog, Rank Tracking Tools, Google Looker Studio, Google Analytics, and/or Google Search Console + An ability to use Microsoft & Google Suite products to creatively tell the story of your work (Especially PowerPoint / Excel & Google Slides / Sheets) + Experience working autonomously to deliver SEO tasks + Strong written and spoken English skills to write insightful reporting commentary and lead client WIP meetings + A thorough understanding of how search engines and websites work + A keen interest in digital and website marketing + A good understanding of business, to research markets and target audience + Analytical, logical and mathematical skills + Great interpersonal, communication & presentation skills + Capability to work hands-on to solve problems, with ability to generate ideas and solutions + Demonstrate a proactive work ethic when managing numerous competing priorities in a fast-paced environment \#LI-ND1 **Additional information** Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com Enjoy all the perks that come with our network offering: + A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing. + A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us." + Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network. + Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes. + A culture of open feedback and support to reach your goals through our Career Conversations program. + A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees. + Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service. + Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year. + Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave. + Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs. + A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/ + Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network. If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply. Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions. **Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.** We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com ; your personal information will be kept confidential.