Albany, NY, USA
4 days ago
Digital Marketing and Multimedia Content Specialist

As a Digital Marketing and Multimedia Content Specialist, you will create impactful multimedia content that amplifies our mission and engages diverse audiences across digital platforms. We're looking for a creative thinker with strong technical skills and a passion for storytelling to drive our marketing efforts. You will report to the Marketing Manager and will work in a hybrid model.

Responsibilities:

Create and publish eye-catching content for use on social media platforms, our website, and traditional media Use content creation tools such as the Adobe Create Suite and Canva to create original and engaging content. Work with the Advancement Team to develop and implement comprehensive marketing strategies to enhance brand awareness, drive web traffic, and support fundraising initiatives. Capture and edit high-quality photos and videos at events, programs, and other initiatives. Write clear and compelling copy for multimedia content, ensuring consistency in messaging and brand voice. Collaborate on email marketing campaigns, designing visually appealing layouts and content. Manage and organize our multimedia content library, ensuring easy access and proper documentation of assets. Create and pitch new content ideas aligned with organizational goals. Collaborate with internal staff to align content strategies with organizational objectives. Stay informed on industry trends and best practices in multimedia content creation and storytelling.

Requirements and Education:

An Associate's or Bachelor’s degree in Multimedia Arts, Communications, Marketing, or related field. Experience in social media management, including content creation, scheduling, and community engagement across major platforms (Facebook, Twitter, Instagram, LinkedIn, and YouTube). Familiarity with social media analytics tools to monitor performance metrics. Experience in the nonprofit sector is preferred. You will be asked to provide examples of proficiency in graphic design, video editing, photography, and writing skills.

Benefits

Health care package: medical, dental, and vision  Tuition reimbursement  Paid time off  Holiday Pay  401 (K) plan  Life Insurance   Loan repayment assistance  Free training/CEU opportunities About Northern Rivers

At Northern Rivers Family of Services, we work together to make a difference in our client's lives. Northern Rivers empowers children, adults, and families to change their lives and build stronger communities.

Northern Rivers Family of Services is an Equal Opportunity Employer. We hire great people from a variety of backgrounds, not because it is the right thing to do, but because it makes us stronger!  All applicants will be considered for employment without attention to race, color, religion, sex, orientation, gender identity, national origin, veteran or disability status, or any other characteristic protected under applicable law. We cherish the unique contributions of our diverse staff and are building a culture where everyone has the opportunity to do the meaningful work.

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