Description One of our Home Improvement & Remodel Materials client is seeking a Digital Marketing Consultant to audit their current marketing initiatives and develop strategic marketing plans to drive growth. This role focuses on optimizing digital marketing efforts, particularly across eCommerce, web-based platforms and Amazon storefronts. The ideal candidate will thrive in a fast-paced environment, managing and enhancing the company's online presence across web, social media and email marketing channels. Responsibilities: • Develop and implement comprehensive marketing strategies from the ground up, encompassing all relevant digital platforms • Analyze and optimize our web presence, including our company website and eCommerce platform • Plan and execute integrated marketing campaigns, ensuring alignment with overall business goals • Leverage analytics tools such as Google Ads and Facebook Insights to monitor campaign performance and make data-driven decisions • Manage our Content Management System (CMS) and Customer Relationship Management (CRM) platforms to ensure optimal customer engagement • Ensure brand consistency across all marketing channels, from social media and email to guerrilla and grassroots marketing efforts • Make strategic recommendations for marketing efforts at a macro level, taking into account current trends and market conditions • Oversee our presence on the Amazon Marketplace, optimizing our product listings and advertisements for maximum visibility and sales • Conduct regular audits of our marketing strategies, making necessary adjustments to maximize effectiveness • Utilize your skills in website design and optimization to enhance our online presence and improve user experience. Requirements • Minimum of 5 years experience in a similar role as a Digital Marketing Manager • Proficiency in using Content Management Systems (CMS) • Experience in leveraging CRM tools for digital marketing • Ability to use Facebook Insights to drive marketing strategies • Expertise in Google Ad creation and management • Demonstrated experience in designing and implementing advertisements • Strong analytical skills with a focus on marketing analytics • Proven track record in enhancing brand awareness • Experience in campaign planning and execution • Adept in brand marketing and marketing strategy formulation • Ability to develop comprehensive marketing plans • Experience in managing online marketing campaigns • Skilled in executing marketing campaigns • Proficiency in analyzing marketing analytics • Experience with integrated marketing campaigns • Knowledge of integrated marketing communication strategies • Familiarity with guerrilla marketing and grassroots marketing techniques • Proven experience in growth marketing • Skilled in email marketing • Comprehensive understanding of digital marketing strategies • Experience in both B2B and B2C marketing • Familiarity with eCommerce and eComm platforms • Ability to provide optimization recommendations • Experience with Amazon Marketplace • Skills in website optimization, design, and analytics • Proven track record in managing company websites. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .