Coppell, TX, 75099, USA
15 hours ago
Digital Marketing Manager
Description We are on the lookout for a Digital Marketing Manager to join our team in the Wholesale Distribution industry based in Coppell, Texas. As a Digital Marketing Manager, your role will involve launching and promoting a marketplace for consumers, planning and executing campaigns, and managing CRM platforms. This is a remote position. Responsibilities: • Launch and promote a consumer-focused marketplace as part of our digital marketing strategy. • Utilize Salesforce Marketing Cloud (SFMC) and Pardot for effective CRM management. • Leverage Google Ad Manager and Google Analytics 4 (GA4) to track, analyze, and improve campaign performance. • Plan and implement marketing campaigns that align with our eCommerce objectives. • Monitor digital marketing trends and adapt strategies to maintain a competitive edge in the Wholesale Distribution industry. • Ensure accurate and efficient processing of customer applications and maintain up-to-date customer records. • Manage customer inquiries and monitor customer accounts to take appropriate actions. Requirements • Extensive experience in the Wholesale Distribution industry is required. • Proven track record as a Digital Marketing Manager or similar role. • Proficient in CRM systems to manage and analyze customer interactions and data. • Demonstrated experience in campaign planning and execution across various digital platforms. • Familiarity with marketplaces and eCommerce to increase product visibility and sales. • Hands-on experience with Salesforce Marketing Cloud (SFMC) and Pardot for marketing automation. • Proficiency in Google Ad Manager to manage, schedule, and optimize online ads. • Expertise in Google Analytics 4 (GA4) for tracking website traffic and user behavior. • Strong analytical skills to interpret digital marketing data and formulate strategies. • Ability to collaborate with cross-functional teams to achieve business and marketing goals. • Excellent communication and interpersonal skills. • Bachelor's degree in Marketing, Business, or related field is preferred. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .
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