The Digital Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air. + Develops and leads winning strategy for station content + Expert understanding of Facebook, Twitter, and other social media platforms + Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines + Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television + Determines a story's emphasis, length, and format, and organizes material accordingly + Research and analyze background information related to news stories in order to be able to provide complete and accurate information + Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions + Pitches on-brand local and trending stories during morning meetings + Checks reference materials such as books, news files or public records to obtain relevant facts + Shoots and edits content for on-air and digital + Produces reports for all platforms + Ensures that all content meets company standards for journalistic integrity and production quality + Builds and calendars digital campaigns to promote local shows and specials. + Writes stories for the web and other digital platforms + Performs other duties as assigned + Finds new ways to use Social Media and our website to engage with viewers Requirements & Skills: + Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred + Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and Basic HTML preferred + CSS, Flash and other relevant technology skills is a plus + Maintain positive work environment through active team participation and cooperation with co-workers in all departments + Responds positively to feedback