Colchester, VT, USA
3 days ago
Digital Strategic Account Manager

The Digital Strategic Account Manager is responsible for developing recommendations for digital marketing and advertising campaigns that generate superior outcomes for our clients. The ideal candidate will be a motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment. The ideal candidate has Digital sales experience and will master Nexstar’s proprietary tools to develop solutions, proposals, and presentations to targeted and existing clients. The SAM collaborates with administrative team members, Digital Sales Manager, Local Sales Manager and Director of Sales.

Essential Duties and Responsibilities:

Ability to obtain new clients by cold calling, networking, prospecting, and successful negotiationStrong oral, problem solving, communications, writing, negotiation, and presentation skillsAttention to detailTime management and ability to juggle multiple clients’ needsSolve problems, collaborate with teammates, and utilize all resources available.Positive attitude, friendly demeanor, and team playerExecution of client campaigns from start to finishProvides creative and innovative solutions for clients utilizing industry trends, selling techniques, and digital product knowledge.Create and execute go-to-market strategies and tactics that result in superior outcomes for the client and in accordance with departmental, company and personal revenue goals.Monthly reporting and optimizations for all digital marketing campaignsPerforms other duties as assigned.
 

Requirements and Skills:

BA or BS in Business Marketing/Advertising or Digital Sales experience preferred2+ years of digital marketing services, product offerings and effective use for clients is preferred.Must be a motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment.Enjoys making in-person sales calls, including cold calls, to businesses needing B2B as well as B 2C digital campaign strategiesAbility to interact with high-level decision makersAbility to execute in an organization through collaboration and a consultative processExcellent follow-up, strong organizational skills, and attention to detail is a mustProven Ability to meet and exceed sales goals.Keep up with industry trends and changesPartner with current sales team to generate digital revenue.
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