Description We are offering a contract for a Digital Strategist role in Miami, Florida. You will be part of a dynamic team, collaborating with international colleagues, and playing a pivotal role in our digital marketing efforts. Your focus will be on paid search and PPC, but you will also be involved in various aspects of digital strategy. Responsibilities: • Implementing and managing PPC campaigns and ensuring they align with our marketing strategies • Leveraging Adobe Creative Cloud, Content Management System (CMS), and CRM to create compelling digital content • Analyzing marketing data and using digital solutions to optimize campaign performance • Employing best practices in digital marketing, including A/B testing and analytics • Crafting engaging advertisements and blog content to drive traffic and conversions • Monitoring and adjusting digital platforms based on performance metrics • Collaborating with team members abroad as we expand our US team • Rolling up your sleeves to tackle the nitty-gritty tasks involved in digital strategy. Requirements • Proficiency in Adobe Creative Cloud is required. • Experience with Content Management System (CMS) is a must. • Familiarity with Customer Relationship Management (CRM) software is essential. • Demonstrated knowledge of various digital platforms is necessary. • Ability to develop and implement effective digital solutions. • Experience with AB Testing to optimize digital performance. • Proven track record in creating impactful advertisements. • Strong analytics skills to monitor and improve digital strategies. • Adherence to the industry's best practices. • Proficient in blogging to enhance brand visibility and engagement. • Experience in managing and optimizing PPC Campaigns. • Understanding of PPC - Pay Per Click to drive traffic and conversions. • Excellent marketing strategy skills to align digital efforts with overall business goals. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .