Job Summary:
Company: Live Nation
Department: Marketing Partnerships
Location: Farringdon, London
Reports to: Head of UK Marketing & Creative Solutions
Working Hours: Full time
Contract Type: Permanent
Who Are We?Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.
We are a business where talent and enthusiasm thrive and are proud of the positive and inclusive culture we have nurtured – one where we all can play an active role. We take care of our own and give our people every opportunity to develop their careers and enjoy the benefits of working in a diverse business that operates in over 40 international markets.
Role DescriptionYou are a passionate and highly motivated individual looking to work in a fast paced and creative environment where your talent can thrive. You will embrace the opportunity to work in an award-winning team that consistently delivers excellence whilst continuing to innovate and grow. If you have an entrepreneurial spirt and enjoy working in an environment that is diverse, challenging and gives you scope for professional and personal development please read on!
Live Nation UK’s Marketing Partnerships Division is looking for a highly resourceful team player to bring their passion for marketing and music culture to the position of Director, Marketing & Creative Solutions, EMEA / UK Marketing Partnerships
As Director, Marketing & Creative Solutions, EMEA, you'll be tasked with developing and coordinating brand pitches with a multi-market, pan-European focus. You will use your strong knowledge of popular culture and consumer trends, proven marketing acumen and creative storytelling techniques to communicate a narrative that will compel brands to partner with Live Nation across multiple markets. You will work closely with the SVP and Head of Marketing & Creative Solutions, and SVP & Head of International / EMEA Media & Sponsorship.
What it’s like to work in the TeamLive Nation Marketing Partnerships architects, sells and manages the company’s national and regional corporate sponsorship programmes with the world’s most recognizable brands. It’s an exciting, fast-paced team that collaborates with all facets of Live Nation’s business including festivals, venues, touring, ticketing, artists, content, media, promotions, and concert production. The Marketing & Creative Solutions team within Partnerships create innovative and engaging marketing platforms that are designed to solve client challenges through the powerful lens of live music culture. To learn more about our division, check out: https://itsbetterlive.livenationforbrands.com
The Marketing & Creative Solutions team, our in-house strategy and creative experts, work in tandem with the sales team to form strategy, big ideas and business solutions for brands. Through needs analysis, fan insights, exhaustive research of the client and their audience, as well as internal ideation sessions, the team ultimately craft a strategic music marketing platform designed to solve brand’s business objectives and KPIs. The programme concept is transformed into a visually stunning creative presentation highlighting Live Nation’s arsenal of assets. No cookie cutter concepts, no copy and paste, just inspiring and fresh ideas alongside innovative vision designed to maximize brand reach, engagement and loyalty through the power of live.
What we can offer youLive Nation offers impressive employee benefits including tickets to shows and festivals and unlimited annual leave. The newly opened Farmiloe Building in Farringdon, London is a beautiful office to work in. Staff can enjoy use of arcade games in the basement games room, onsite gym equipment plus fitness and meditation classes. In addition to this, the office has a fully stocked complimentary coffee bar with barista to serve you your favourite coffee as you walk into the office and offers heavily subsidised lunch options. We hold regular staff events in our atrium stage space including hosting speakers and open mic nights to showcase Live Nation employee talent.
Who you areCompetencies / Skills / Knowledge / Experience
Demonstrable experience in brand marketing, advertising, media, digital or entertainment / sports marketingEMEA and / or UK market experienceExperience writing sellable storytelling led marketing proposalsCreative and strategic thinkerStrong verbal / written communication and presentation skills to effectively articulate ideas internally and externallyAbility to effectively manage multiple deadlines at onceExtremely resourceful, team playerFlexible, fast learnerHigh degree of self-initiativeProficiency in using PowerPoint, Excel, Keynote, and Word to develop presentations and budgetsConversant in music culture / popular cultureAdditional language proficiency beyond English, a plusBehaviours
The following attributes determine how the role will be carried out and are required to be a success
Exceptional organisational skills, with a pro-active / self-starter attitudeFirst class communicator (both written and verbal) - confident, friendly and professional, yet firm; able to build a rapport with all types of people across different markets Able to prioritise and hit deadlines consistently, keeping projects on track and pushing them continuously forwardA highly motivated, tenacious and conscientious individual who takes pride in delivering work to the highest standard and encourages this approach across internal teamsAbility to thrive in a fast-paced, entrepreneurial environmentFlexible with a positive ‘can do’ approachInnovative thinker with proven problem solving skillsExtremely resourceful, team playerAbility to keep cool under stress / thrive on challengesAn eye for detailNOTE: Role may periodically require travel across Europe.What the Role IncludesProposal Development
Lead ideation and collaborative work sessions to develop brand solutions leveraging Live Nation’s portfolio of assets (focus on multi-market EMEA)Develop impactful marketing proposals that tell a compelling brand story and strategically meet client objectives Leverage research assets to uncover insights, beliefs and behaviours of live music fans as pertaining to brand and propositionCollaborate with International Media Services and Digital Product teams to drive scale and reach of proposed marketing programmesDevelop budgets within Live Nation and client parameters to support proposed propositionAcquire a thorough working knowledge of Live Nation EMEA assets and capabilities, and identify their role in achieving brands business objectives Brief and develop visually pleasing proposals leveraging Live Nation tools / templates and image archives in collaboration with a Jr DesignerMulti Market Coordination (EMEA focus)
Develop standardised sales materials and case studies for brand pitches showcasing capabilities and proven successEstablish asset, programme and budget feasibility through communication with internal stakeholders across multiple marketsAssist in the establishment of new processes for market category availability, approvals and clearancesResponsible for scheduling, prioritization and project management of multiple pitches including setting expectations and providing updates to key stakeholdersTrack weekly project status and quarterly work flow analysisClient Communication
Liaise with prospective clients alongside sales leads to acquire brand information pertinent to the proposal development processWhere necessary, periodically attend client meetings to present programme proposals, alongside sales leadsEqual OpportunitiesWe are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender identity, race, sexual orientation, religion, age, disability status or caring responsibilities.
The CompanyLive Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com
APPLICATION DEADLINE: 12th JANUARY 2025. We reserve the right to close applications at any time.
We are lucky enough to have a break during the Christmas period and will review your application when we return in the new year.
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