EPAM Systems is seeking an innovative Director of Marketing Operations to lead our North American Marketing Operations team and collaborate on a global scale. You will report to the CMO and work collaboratively with the rest of the marketing leadership team and key business unit stakeholders, including business development and sales leaders.

If you are looking for a place where you can truly thrive, this is the perfect opportunity for you. Apply now!

Responsibilities

• Lead a team of marketing project managers in supporting marketing programs and processes

• Oversee the marketing operations team as they administer campaigns and manage marketing platforms

• Drive the optimization and governance of end-to-end marketing processes

• Develop a roadmap for marketing technology infrastructure and collaborate with internal and external resources for implementation

• Ensure the effective integration and deployment of Martech stacks, focusing on funnel optimization, goal definitions, data tracking, and analytics aligned with budget and timeline

• Collaborate with the Microsoft Dynamics team to implement appropriate process automation for marketing lead management

• Manage and segment marketing prospect and customer databases using Marketo

• Monitor and enforce lead management processes and service-level agreements

• Maintain lead and account scoring models and ensure data integrity, including compliance with global privacy laws

• Develop and deliver marketing reports and dashboards by analyzing data from Google Analytics, Marketo, and other relevant marketing systems, focusing on campaign ROI, data visualization, and funnel analysis

Requirements

• 7-10 years of experience in B2B marketing operations, with expertise in Marketo and Dynamics CRM

• Strong understanding of lead management, database management, and the application of current marketing technologies to enhance conversion and efficiency

• Proficient in BI tools, with excellent analytical, communication, and problem-solving skills

• Proven ability to lead and motivate cross-functional, multinational teams, manage multiple projects simultaneously, and drive results in a dynamic environment

• Results-oriented with strong negotiation skills and a passion for innovation

We offer

• Medical, Dental and Vision Insurance (Subsidized)

• Health Savings Account

• Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)

• Short-Term and Long-Term Disability (Company Provided)

• Life and AD&D Insurance (Company Provided)

• Employee Assistance Program

• Unlimited access to LinkedIn learning solutions

• Matched 401(k) Retirement Savings Plan

• Paid Time Off – the employee will be eligible to accrue 15-25 paid days, depending on specific level and tenure with EPAM (accrual eligibility may change over time)

• Paid Holidays - nine (9) total per year

• Legal Plan and Identity Theft Protection

• Accident Insurance

• Employee Discounts

• Pet Insurance

• Employee Stock Purchase Program

• If otherwise eligible, participation in the discretionary annual bonus program

• If otherwise eligible and hired into a qualifying level, participation in the discretionary Long-Term Incentive (LTI) Program