Director, Point of Care
Publicis Groupe
**Company description**
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.
**Overview**
As the Director, Point of Care, you will lead the Point of Care team's marketplace efforts by providing functional leadership to a team of Associate Directors & Supervisors. You own the Point of Care media plan story, quality of work output, contribute to new POC and EHR solutions, and manage and train direct reports. The goal for this role is to support client Point of Care marketplace initiatives and help develop and maintain PHM Point of Care partnerships. You will report to the VP, Point of Care.
This is a hybrid role, requiring three days in-office each week out of our NYC, Philadelphia or Chicago locations. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
**Responsibilities**
+ Be responsible for the Point of Care channel investment strategy
+ Own POC tactical recommendation including business rules for office selection and cross franchise strategy
+ Be the escalation point for Monthly & Quarterly validation and verification of each partner
+ You will be accountable for managing the delivery of Point of Care team projects and tasks
+ Ensure best practices in Point of Care process, efficiencies, etc.. are implemented and operational
+ Be accountable for ongoing Marketplace intelligence + POVs
+ Accountable for POC marketplace 101s and education days
+ Manage and prioritize team assignments
+ Drive POVs on new investment offerings, processes and technologies
+ You will be responsible for developing talent, delegating appropriately, and ensuring teams are working smoothly
+ You will provide expertise, training, and development of jr. team members
+ Have a strong understanding of how the agency works and how jobs flow throughout
+ Have a strong understanding of client's business and goals
+ Be a SME on how your clients business objectives translate into Point of Care marketplace strategies
+ Have am expert understanding of the overall Point of Care marketplace and partner landscape
+ Develop a knowledge PHM's Terms + Conditions and Point of Care partner contracting processes
**Qualifications**
+ 7+ years of media planning and/or buying for with preference in Point of Care, Out of Home, or HCP
+ 2+ years recent HCP media experience
+ 1+ years working with EHR (Electronic Health Records).
**Additional information**
Compensation Range: $105,165 - $151,095 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 02/26/2025.
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