Reporting to the President, the Director of Marketing for The Brick leads our established brand with plans and programs that open new markets, launch new products and strengthen our customer relationships.
As the marketing leader for the company, you will leave your mark on our business and the Canadian marketplace by bringing your insightful, strategic, and creative thinking skills, collaborative team-building capabilities and talent for good communication.
The ideal candidate will be the consummate brand ambassador for The Brick and develop strategies and marketing programs that communicate who we are to the market place on multiple platforms. With a focus driven attitude and a high value for leadership, the qualified individual will balance market strategy with an aggressive budgetary plan. Negotiating, public engagement, and an unparalleled knowledge of deploying market influencing strategies should come naturally and be demonstrated as a key metric of your professional success.
ResponsibilitiesMarketing Management
Strong negotiating skills and a talent for adjusting messaging to varied vendors and stakeholdersActs as the leading advocate for The Brick brand; responsible for defining, developing, implementing, and executing marketing strategies for multiple product categories in targeted market segmentsLeads the overall marketing planning and budget strategy development with a keen focus on delivering a strong return on investmentDevelops marketing plans for specific products, services, or business lines as agreed in the Marketing planCollaborates with the Executive and Management teams throughout the company in crafting organizational strategies, product launches, and other initiativesEnsures rigorous practices and systems are in place to achieve marketing excellence in the planning, design, execution, and delivery of marketing programsWorks closely with Marketing and Ecommerce leaders and their teams to develop future marketing and technical strategies for continued growth of thebrick.comMarket Research and DevelopmentLeads the organization and analysis of the research for strategic and marketing planningStays current on changes, trends, and insights in the marketplace/industry to maintain our competitive advantageCollaborates with multiple departments on market testing process and the implementation of market research testing activities for products or servicesRelationship ManagementInternal Customers
Collaborates with various internal stakeholders on the effective communication of company and departmental goals (including Purchasing, IT, Operations, Human Resources, Finance and After Sales Service)Collaborates with these teams to develop and implement customized plans and sales tools for select market segments, including business development, pricing, and engagement strategiesLeading Marketing & Ecommerce Teams
Inspires, and mentors team members’ professional developmentWorks with their management team to drive the performance of Marketing and Ecommerce Team Members on execution of the approved marketing activitiesLeads and participates in regular Team, Management, and Steering Committee meetings on a weekly and monthly basisCommunicates regularly with senior management, agencies and clients on the activities and progress of marketing initiativesCrafts and communicates initiatives and priorities to internal stakeholders on a regular basisDevelops and maintains quality relationships with external and internal customers (e.g., vendors, advertising agencies, internal departments, etc.)
External Customers/Suppliers
Identifies and assists in the selection of suppliers (agencies) to ensure first class quality and timely delivery of marketing collateralNegotiates effectively with media agencies and creative partners on projects and initiatives QualificationsPreferred Qualifications
Experienced with effectively handling multimillion dollar marketing budgets.Prior experience managing third party agenciesPrior experience managing large and diverse teamsEffective at building marketing strategies to support branding and merchandising strategiesAbility to prioritize, manage deadlines, make decisions and problem solve.Strong planning, analytical, and organizational skills.Action and results orientedCreative thinker with an innovative approach to problem-solving.Fiscally responsibleAbility to work well across multiple teams and departmentsGreat interpersonal and communication skillsContinuously learning and developing new skillsetsAble to flourish in a fast-paced, changing environmentAbility to work independently and collaboratively on multiple projects simultaneously, with strong attention to detail
Behavior Competencies in a successful candidate
Action orientedApproachabilityExcel in a high pace environmentRelationship builderExtremely organizedProblem solvingStrategic thinkerDynamic motivational leaderAmbitious with dreams to continue to grow with the company“Always be testing” mindsetCompetitiveHigh standards in everything they do Why The Brick? A flexible and comprehensive benefits package, including Health, Dental and Paramedical Services for you and your familyCompetitive remuneration package that will commensurate with experienceCareer progression potential with plenty of access to ongoing personal and professional developmentEmployee discountsA dynamic environment to showcase your leadership talents.
Apply now
If you’d like to apply for this role, please contact our recruitment team at careers@thebrick.com
Attach your CV and tell us why you would be a great fit at The Brick!
The Brick is committed to fair and accessible employment practices and will accommodate people with disabilities throughout the recruitment, application, and selection process. If you require an accommodation at any stage of the process, please let the hiring manager know or reach out to hrhires@thebrick.com
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