We are looking for a dynamic Director of Marketing to lead and scale our marketing efforts in the US geography. As the Director of Marketing – US, you will be responsible for driving demand generation, brand awareness, and pipeline growth across the enterprise segment. This role requires a strategic thinker with a deep understanding of B2B SaaS marketing, a strong grasp of account-based marketing (ABM), and experience in scaling marketing initiatives for enterprise software companies.Key Responsibilities Demand Generation & Pipeline Growth: Develop and execute multi-channel marketing campaigns to drive qualified leads and revenue growth. ABM & Enterprise Marketing: Implement targeted marketing programs for large enterprises ($1B+ revenue), leveraging personalized content and engagement strategies. Sales & Marketing Alignment: Partner with the sales team to optimize lead conversion, improve sales enablement, and align marketing efforts with revenue goals. Event & Field Marketing: Plan and execute high-impact events, conferences, webinars, and thought leadership initiatives to enhance brand presence. Content & Digital Strategy: Oversee content marketing, SEO, PPC, and digital advertising efforts to increase brand awareness and inbound traffic. Partner & Alliance Marketing: Collaborate with key consulting and SI partners to create joint marketing initiatives. Marketing Analytics & ROI: Track and optimize marketing performance, ensuring a strong return on investment (ROI) and data-driven decision-making.