Director of Sales
Nexstar Media Group
Queen City News, the local FOX affiliate in Charlotte, NC, has an immediate opening to lead our growing digital and broadcast sales operations. If you want to lead a fast-paced sales team while living in one of the fastest growing cities in the country, Queen City News is the place for you. Enjoy your time off with a short drive to the mountains of western North Carolina or the sandy beaches on the Carolinas’ east coast while also taking in Charlotte’s many sports, dining, outdoor, and art attractions.
The Director of Sales will lead all aspects of the Sales Department to deliver best in class digital and broadcast marketing solutions to local businesses and advertising agencies. You will be responsible for leading a competitive sales team by developing both short-term and long-term strategies to achieve station and company revenue goals.
+ Essential Duties:
+ Provide leadership for the digital/broadcast sales team
+ Recruit, Hire, and Coach a high performing sales team and hold the sales department to high standards of performance
+ Develop and execute sales strategies which result in exceeding revenue targets in Local, Digital, New Business, Sponsorship, and National revenue
+ Drive digital and new business development
+ Manage commercial inventory and revenue forecasting
+ Prepare department revenue and expense budgets
+ Determine inventory and pricing strategies to increase ROI on our station and company suite of products
+ Lead the Accounts Receivable efforts of the Sales Department
+ Create value and position pieces based on Queen City News successes and trends
+ Travel to meet with national advertisers and Nexstar’s National Sales Offices
+ Actively participate in networking and charitable organizations in the community
+ Performs other duties as assigned by the General Manager
+ Requirements & Skills:
+ Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
+ Strong Digital and Broadcast acumen
+ Minimum five years’ experience in media sales with consistent proof of performance in digital revenue performance
+ Experience guiding, leading and motivating teams, including setting performance standards and monitoring performance
+ Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills
+ Experience developing both short-term and long-term strategic plans to drive station and company objectives
+ Proficiency with computers, Excel, PowerPoint, and industry proprietary programs such as Wide Orbit, WOMS, and Platform X
+ Strong understanding of media math, qualitative and quantitative audience measurement, and ability to build creative marketing solutions to overdeliver revenue goals
+ Have an attention to detail and collaborate well with other departments
+ Fluency in English
+ Excellent communication skills, both oral and written
+ Valid driver’s license with an acceptable driving record
#LI-Onsite
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.
EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
Confirm your E-mail: Send Email
All Jobs from Nexstar Media Group