Ecom Senior Brand Manager
Procter & Gamble
Job Description:
Lead, develop and execute Tmall Flagship or Jingdong Store Channel Demand creation marketing/consumption plan.Plan and implement brand user membership acquisition and strategy.Lead and develop brand content/toolkit platform fit-for-use plan.Lead and expand customer selling/brand promotion strategy and plan.Own business result and budget planning. Design and deliver the brand marketing campaigns with clear important metric ownership.Qualification Required:
At least 2 years working experience in e-commerce & Digital Commerce environment (DY/T-Mall/JD etc.). Prefer candidates who have e-commerce operation experience in FMCG industry or in e-commerce platform working on FMCG categories.Bachelor’s degree or above, proficient in English speaking and writing.Strong leadership, logical thinking and passion for winning.Open to cross function candidates.
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