Ciudad de Mexico, Estado de Mexico, Mexico
66 days ago
ELIP Product Marketing Manager
ELIP Product Marketing ManagerAt ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions.That's our story. Make it your story.
This position reports to

Marketing & Sales Manager

Your role and responsibilities

In this role, you will have the opportunity to represent global divisions in the country to drive sales and market growth. Each day, you will oversee sales and marketing activities and support Sales organizations in driving sales and services for their respective products. You will also showcase your expertise by defining, planning, and ensuring the implementation of product marketing strategies in line with global product strategy.The work model for the role is: #L-onsiteThis role is contributing to the ELECTRIFICATION Team and Stakeholders.You will be mainly accountable for:• Creating, planning, and ensuring implementation of the local go-to-market product marketing strategy, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.• Focusing on achievement of the target set for metrics like total demand orders (by ABB and third-party), growth margin percentage, net price variance, Net Promoter Score (NPS), inventory turn on finished goods, and on-time delivery as requested.• Evaluating market opportunities, determining appropriate activities aligned with the overall strategy, and coordinating opportunities across local divisions and local business units, as appropriate.• Ensuring balanced growth for all product lines, product groups, and business units and creating product demand by promoting technical aspects, providing solutions, and utilizing value-based selling approach.

Qualifications for the role

Bachelor's degree in Electrification, Mechanical or Electromechanical Engineer.Experience in connectivity products in Low and Medium VoltageExperience with CFE and LAPEMKnowledge in ELECTRICAL Market

More about us

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe. #MyABBStory

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