Description
Can you reach people with just a few words?
You express all of your ideas effortlessly, and have the skills to distill other people's ideas into their best possible form. Your messaging is not only clear and concise, but persuasive and engaging as well. You can weave a full creative vision just as easily as a sentence, and can use these talents to build and embolden client relationships. Does this sound like you? Explore this unique Group Copy Supervisor role with GSW.
The Group Copy Supervisor is a senior-level creative department position responsible for providing direct support to the Creative Director, particularly in the areas of creative presentation, client relations, cross-department idea generation, and team creative oversight. The Group Copy Supervisor must possess superior conceptual and copywriting skills and knowledge of pharmaceutical requirements/terminology. He/She manages, mentors, and develops copy staff and contributes to the strength of agency by nurturing relationships with clients through communication, interaction, and exceptional work.
GSW is a full-service healthcare communications agency that goes beyond advertising to create personalized brand experiences. We develop strategic marketing solutions for pharmaceutical, biotech and health-and-wellness clients around the world. We create experiences that involve, inspire, educate and activate people through ongoing brand journeys.
(Duties may include, but not limited to all or some of the following)
You are the “group owner” from a copy perspectiveAbility to provide creative leadership to team (art and copy)Possess expert storytelling and visual conceptual skillsSupervise all promotional copy, concepts, and campaigns across all brandsWork closely with the Medical Department to maintain the highest level of scientific accuracy in development of promotional workRaise creative consciousness of agency through internal presentations and leadershipEnsure all work is consistent with brand guidelines and strategyContribute to strategic and tactical planningAct as key client contact for applicable brandsEstablish credibility with clients at all levels through advanced thinking and clear communicationHelp establish and maintain the highest possible standards of reproduction for all digital, print, audio/visual, and collateral materials produced by the agencyProvide direction and guidance to department subordinatesInform and advise the Creative Director on the status of departmental affairsEncourage the professional development of department staffConsult with the Creative Director, as well as account services, project management, and other agency team members as necessary to achieve agency objectivesHelp to identify and eliminate factors creating crisis, and minimize recurrence of those factorsMaintain a current list of available freelance writersConsult with Creative Director and agency services manager regarding staffing needsEngage in personal development necessary to stay current in advertisingResearch to become more familiar with client businessesKnowledge of advertising business beyond healthcare; knowledge of what has been done in the industry and what constitutes a quality idea/campaignExpert understanding of pharmaceutical requirements/terminology and how that affects your team’s workExcellent creative presentation skills with ability to deliver a believable, inspiring, and persuasive approach to selling the “big idea” to team members and clientsVery successful/ respected relationship builder, both internally with the art creative team you oversee and with your clientsPartners with Group Art Supervisor to ensure that copy direction and visual presentation work together to make the concept powerful and compellingProactively advise client(s) on potential promotional opportunities (ie, campaigns, sales rep programs, booth draws, and new media)Lead client strategic meetings, war games, market research, and work plan development, and be able to present ideas and creative solutions comfortablyEasily juggle multiple competing client needs while inspiring and motivating both your creative teammates and your clientsExpert understanding of trends in branding, marketing, advertising, and related communications industriesPassionate about staying ahead of trends within the industry and translating them into proactive recommendations for assigned accountsExhibit expert understanding of GSW and InVentiv Health offerings and how they pertain to assigned accountsParticipate in new business initiativesMust have 7-9 years of experience in advertising industryAt least 4 years of copy supervisor and/or copywriter experience in an agency setting is requiredAt least 4 years of pharmaceutical copy supervisor and/or copywriter experience requiredMust have experience supervising a staff of 1 or more writersPossess positive and inspirational leadership qualitiesExcellent copywriting and communication skillsProven ability to multitask, handle stressful situations, and deadline pressuresRelentless energy, a sense of humor, and an open and curious mindFlawlessly direct the creative process, workflow, workload, and resources among copy groupAbility to expertly think in abstract terms; can make connections between unrelated notions; can formulate innovative ideas where others cannot; seen as original and value-adding in brainstorming sessionsProvide and accept constructive internal and/or client commentsProvide/understand creative direction based on objectives and execute creative work effectivelyCommunicate workload appropriately based on skill sets and talents; prioritize workload to meet competing and changing deadlinesPossess an understanding of new technologies and emerging cultural trends and their impact on the businessWork beyond what is described in job description as needed; willing to be flexible for the team, and ultimately the work, and demonstrate a willingness to work across teams as neededThe anticipated hourly rate for this position is $100 but may vary based on various factors such as the candidate’s qualifications, skills, competencies and proficiency for the role.
At GSW, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn’t align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities.
GSW is a full-service healthcare communications agency that goes beyond advertising to create personalized brand experiences that involve, inspire, educate and activate people through ongoing brand journeys. As one of the world’s ten most-awarded healthcare advertising agencies, GSW is hell-bent not to replace the same old with the same old. This is achieved through a provocative premise — if other brands communicated the way healthcare brands do, how many customers would they have? GSW turns against this premise through discovery of beneath-the-surface customer insights that we impact with stories, simplicity and authenticity.
Work Here Matters Everywhere | How are you inspired to change lives?
Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)
Syneos Health has a voluntary COVID-19 vaccination policy. We strongly encourage all employees to be fully vaccinated. Additionally, certain local governments or Syneos Health customers may have vaccine requirements that apply to some of our employees. These employees are required to submit proof of vaccination to Syneos Health and maintain compliance with these requirements.
As a Syneos Health freelance, temporary, or contract employee, you may be eligible to participate in the Company 401k match and benefits such as paid time off or benefits through provisions in the Affordable Care Act or State-specific requirements depending on the terms of your employment. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements for temporary/freelance/contract employees.