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Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.

To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.

What You'll Do

As a Product Owner - Senior Manager for the Marketing CRM squad, you will lead a global team ensuring that BCG’s CRM solution—primarily Microsoft Dynamics—is fit for purpose to meet the company's marketing needs. You will solve complex problems to enhance the user experience and system stability, while driving strategic CRM initiatives that support BCG’s marketing objectives. This includes managing the CRM product roadmap and ensuring its integration within BCG's larger marketing technology stack. As a Product Owner, you will collaborate with other product teams, stakeholders, and leadership to deliver a seamless CRM experience that enhances data management and overall marketing efficiency.

 

Your responsibilities

 

Own and define the strategy and direction of the Marketing CRM squad and own the delivery of defined KPIs for the CRM product, ensuring measurable improvements in areas such as user adoption, system stability, data accuracy, and marketing efficiency.Identify, prioritize, and communicate product features based on customer needs, business requirements, and market trendsDevelop and manage the product backlog, ensuring alignment with organizational goals and leadership priorities, while monitoring and maintaining the health of the productBuild and execute a product roadmap to improve user experience and system performance, leveraging customer insights, Portfolio goals, and market opportunitiesWork closely with the squad to clarify, refine, and expand upon user stories, driving key initiatives and objectivesLead cross-functional collaboration with stakeholders, including fellow product owners, developers, and global marketing teams to optimize product delivery and drive widespread adoption and effective utilization of the CRM across the organizationTrack and report metrics on CRM product performance, communicating successes and areas of improvement to leadershipEnsure the CRM system integrates seamlessly with other marketing technology solutions, troubleshooting complex system integrationsPromote a Minimum Viable Product (MVP) mindset to iteratively improve the CRM productDrive regulatory compliance and address industry constraints to ensure product integrityLead quarterly business reviews (QBRs) and provide strategic inputs to help steer marketing efforts

What You'll Bring

7+ years of experience in product management, with a focus on CRM systemsAdvanced knowledge of Microsoft Dynamics CRM and extensive experience managing CRM productsDemonstrated ability to manage global teams and work across multiple regionsStrong focus on data management/enrichment, and API system integrationsProven ability to troubleshoot complex system integrations and user-facing issuesAdvanced understanding of product design strategy, road-mapping, and agile project managementExpertise in business relationship management, including funding business cases, requirements prioritization, and stakeholder managementProficiency in product commercialization and lifecycle managementBachelor’s degree in business, finance, economics, engineering or a similar field preferred

Who You'll Work With

As part of the Digital Marketing Portfolio and specifically the Marketing CRM squad, you will work alongside product analysts, developers, support specialists, and platform administrators to drive the CRM product’s success. You’ll collaborate with stakeholders from marketing, IT, and leadership teams, as well as cross-functional product owners, to ensure that CRM works seamlessly within the broader marketing technology ecosystem. You will receive strategic guidance from marketing leadership and lead the CRM squad in executing work that aligns with BCG’s marketing goals.

Additional info

You are good at

 

Collaborating effectively with cross-functional teams and stakeholders, both at technical and leadership levelsIdentifying, evaluating, and prioritizing enhancements that will drive value for BCG’s marketing effortsUsing data-driven insights to measure the success of the CRM product and report on progress and outcomesManaging tech debt and ensuring system stability to support long-term product performanceCommunicating complex ideas in a clear manner, leading discussions with both technical and non-technical audiencesBalancing agility with structure, managing multiple priorities in a fast-paced environmentDigging into database structures and technical systems to uncover the root causes of complex issues

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.\n
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