Global Marketing Director, Vaccines
Glaxosmithkline
Site Name: UK – London – New Oxford Street, Belgium-Wavre, USA - Pennsylvania - Upper Providence Posted Date: Feb 3 2025 Global Marketing Director Vaccines Are you looking for an opportunity to be a leader and catalyst for elevating global strategic marketing to enable delivery of a mission? If so, this is the role for you. As Global Marketing Director you’ll develop and stretch to be best in industry across key Global Strategy and Enterprise Leadership Capabilities. Within GSK’s vaccines business, as Global Marketing director (GMD) you are expected to generate Long Term Value for GSK and ultimately improve the lives of patients around the world. You will partner with regions and key markets to produce exquisite insight and develop clear, competitive global brand strategies and plans. Position reports to Senior Global Marketing Director, Shingrix. In this role you will Be accountable to develop/ input to strategic and implementation plan in accordance with Integrated Asset Plan (IAP) across customer segments in partnership with key cross functional partners and LOCs enabling core LOCs to execute the strategy and achieve the agreed sales ambition Understand, value, and prioritise sources of differentiation by leveraging cross functional insights, elucidating implications of emerging data and competitive launches across cross functional teams and strategies Align plans and activities across functions (incl. medical, comms and govt affairs, regulatory, supply chain, finance, insights, pricing and market access) to deliver business objectives Develop and deliver global marketing campaigns, ensuring full input from co creation countries with special focus on multichannel marketing. Work closely with regional teams to review and challenge LOC plans based on global insights and learnings and share best practices Drive LOC engagement strategy and lead development and management of global commercial budget and input into LOC operational planning Plan, organize, and manage global congresses/meetings to maximize brand visibility and engagement with key stakeholders. Indirectly lead Content Manager to the highest potential, helping on the career path progress Why you? Basic Qualifications: We are looking for professionals with these required skills to achieve our goals: Strong track record in leading commercial performance & execution in-country, including extensive experience in leading sales & marketing execution with direct P&L accountability. Prior global experience is a plus. Significant experience in marketing within the pharmaceutical or healthcare industry, with a focus on vaccines preferred. Proven track record of developing and executing successful marketing strategies and campaigns. Demonstrated ability to gather customer insights and use these successfully in different settings Demonstrated competency in multi-channel marketing strategy development & execution. Beneficial to have experience in multiple therapeutic areas/ assets at different stages of life cycle/ experience of R&D or Pricing & Market Access Preferred Qualifications: If you have the following characteristics, it would be a plus: Influences effectively both horizontally and vertically across multiple stakeholders in a matrix environment to represent global commercial Strong interpersonal, communications and negotiation skills with a wide range of audiences. An exceptional collaborator who can unify a large network of teams and stakeholders across functions and countries to achieve positive business outcomes. Drives clarity of accountability and decision rights. Always operates with ambition for patients Committed to the GSK Code, our purpose and ambition for health impact Why GSK? Our values and expectations are at the heart of everything we do and form an important part of our culture. These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As GSK focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities: Operating at pace and agile decision-making – using evidence and applying judgement to balance pace, rigour and risk. Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution. Continuously looking for opportunities to learn, build skills and share learning. Sustaining energy and well-being Building strong relationships and collaboration, honest and open conversations. Budgeting and cost-consciousness Closing Date for Applications – 17/02/2025 Please take a copy of the Job Description, as this will not be available post closure of the advert. When applying for this role, please use the ‘cover letter’ of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. The information that you have provided in your cover letter and CV will In this role you’ll develop Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology). Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together. As an Equal Opportunity Employer, we are open to all talent. In the US, we also adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class*(*US only). We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on Ukdiversity.recruitment@gsk.com or 0808 234 4391. The helpline is available from 8.30am to 12.00 noon Monday to Friday, during bank holidays these times and days may vary. 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