Group Manager Marketing
Intuit
Overview
Come join our Marketing Team as a Group Marketing Manager in the Intuit ProConnect Group. Flex your B2B marketing skills at one of Intuit's most successful business units known for a clear and focused strategy to delight our accountant and professional tax customers.
We’re looking for a forward-thinking self-starter who has experience translating customer insights into strong marketing plans, with a reputation as a multiplying leader and talent magnet. You will be responsible for leading our tax acquisition team and driving rapid revenue and customer growth.
What you'll bring
+ 10+ years of business experience leading marketing strategy development and cross-functional execution, with 5+ years managing direct reports
+ Strong go-to-market and product marketing craft and a demonstrated ability to develop the capability in others
+ Integrated marketing and communications acumen translated into the ability to write clear and compelling creative briefs
+ Strong influencing and communications skills across all levels up to executive
+ Track record of being a multiplier and talent steward, building highly performing teams
+ Experience using deep customer insight and data to inform segmentation, targeting and positioning, and translating strategy into roadmaps and actionable, cross-functional go-to-market plans
+ Ability to prioritize and make strategic choices, specifically narrowing from a range of opportunities to highest-impact levers, balancing short- and long-term business outcomes
+ Ability to identify big insights by synthesizing inputs from multiple data sources to unlock growth opportunities and developing the business cases and activation plans to support
+ Strong experimentation and testing skill set with the ability to teach others
How you will lead
+ Lead a team of product and growth marketers through career development, performance management with ongoing coaching and feedback
+ Gain deep customer insights, product expertise and competitive intelligence to inform a segmentation strategy and go-to-market plan for new offerings
+ Develop winning product positioning and influence the product roadmap to deliver on the biggest customer needs
+ Brainstorm and execute against big bold ideas to drive rapid growth of the tax acquisition business
+ Own the business outcomes and communicate regular updates to senior leadership through ongoing forecasting, reporting and root cause analyses
+ Partner closely with cross-functional teams spanning marketing, product, design, analytics, finance, legal, sales and customer success
+ Actively analyze data to generate insights and make fast, informed decisions that drive business results
+ Build a high-performing, development culture by building go-to-market best practices, capabilities, and up-leveling the team’s marketing craft
EOE AA M/F/Vet/Disability. Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.
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