Central, Hong Kong Island, Hong Kong
11 days ago
Head of Digital Commercialization - Hang Seng Bank (HK)

A Career with Hang Seng Bank
Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Digital Banking

We are currently seeking a high caliber professional to join our department as Head of Digital Commercialization.

Principal responsibilities:

Develop and manage the deployment of the overarching commercialization strategy that positions Digital as an increasing driver of WPB’s revenue, cost and business improvement, with a particular focus on the following priorityLead digital proposition development and develop a coherent and executable partnership strategy to drive new digital leads, content partnerships and realize new commercial benefits from the delivered platformsExplore new digital marketing trends technology and harness big data, continually research, and identify opportunities, support Head of DigitalBanking to take WPB’s commercialization strategy and business growth to the next levelDevise robust result tracking and dashboard support to produce actionable and timely digital commercialization insightsWork closely with the Digital Product Platform teams, Product Owners, Data Analytics, Proposition and Marketing, to optimize customer communications and contact strategy on digital platformsCollaborate with business units, channel teams, marketing, and IT in driving WPB’s impactful digital commercialization strategy: taking advantage of opportunities, setting standard to mitigate potential risk, design and manage the digital customer journeys from acquisition, on boarding, retention to reactivation, with the connectivity power of external media our internal platforms to drive the commonly shared digital growth agendaDevelop and communicate a clear vision for WPB Digital Banking that is aligned to the overall HASE vision, values and goals, and inspires and engages people to create an inclusive, high performing, customer-centred cultureManage operational risks including the identification, assessment, mitigation and controls, loss identification of, and reporting on those risks

A Career with Hang Seng Bank
Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Digital Banking

We are currently seeking a high caliber professional to join our department as Head of Digital Commercialization.

Principal responsibilities:

Develop and manage the deployment of the overarching commercialization strategy that positions Digital as an increasing driver of WPB’s revenue, cost and business improvement, with a particular focus on the following priorityLead digital proposition development and develop a coherent and executable partnership strategy to drive new digital leads, content partnerships and realize new commercial benefits from the delivered platformsExplore new digital marketing trends technology and harness big data, continually research, and identify opportunities, support Head of DigitalBanking to take WPB’s commercialization strategy and business growth to the next levelDevise robust result tracking and dashboard support to produce actionable and timely digital commercialization insightsWork closely with the Digital Product Platform teams, Product Owners, Data Analytics, Proposition and Marketing, to optimize customer communications and contact strategy on digital platformsCollaborate with business units, channel teams, marketing, and IT in driving WPB’s impactful digital commercialization strategy: taking advantage of opportunities, setting standard to mitigate potential risk, design and manage the digital customer journeys from acquisition, on boarding, retention to reactivation, with the connectivity power of external media our internal platforms to drive the commonly shared digital growth agendaDevelop and communicate a clear vision for WPB Digital Banking that is aligned to the overall HASE vision, values and goals, and inspires and engages people to create an inclusive, high performing, customer-centred cultureManage operational risks including the identification, assessment, mitigation and controls, loss identification of, and reporting on those risksSolid experience in managing retail banking channels / digital’s sales and/or marketing strategy, and navigating and delivering business results in a matrixed organizationCustomer-oriented with strong business acumen and analytical skills with the ability to leverage data and analytics to gain actionable insightsExtensive digital expertise strong leadership in driving ecommerce and communication campaigns, demonstrated by proven track record in delivering effective external media strategy and internal communicationsStrong team leadership to manage project teams and engage with diverse business and functional stakeholders, coach and support teams at different levelsStrong problem-solving skills with conceptual and analytical capabilities to work with ambiguitiesStrong written communication skills, ability to clearly document the current state and the recommendationsUniversity degree in Marketing, e-Commerce OR other relevant qualificationsAt least 8-10 years’ retail banking experienceHigh proficiency in English and Chinese

If youwould like to explore other opportunities at Hang Seng Hong Kong, please visit www.hangseng.com/careers/ for details.

#LI-HASE

Solid experience in managing retail banking channels / digital’s sales and/or marketing strategy, and navigating and delivering business results in a matrixed organizationCustomer-oriented with strong business acumen and analytical skills with the ability to leverage data and analytics to gain actionable insightsExtensive digital expertise strong leadership in driving ecommerce and communication campaigns, demonstrated by proven track record in delivering effective external media strategy and internal communicationsStrong team leadership to manage project teams and engage with diverse business and functional stakeholders, coach and support teams at different levelsStrong problem-solving skills with conceptual and analytical capabilities to work with ambiguitiesStrong written communication skills, ability to clearly document the current state and the recommendationsUniversity degree in Marketing, e-Commerce OR other relevant qualificationsAt least 8-10 years’ retail banking experienceHigh proficiency in English and Chinese

If youwould like to explore other opportunities at Hang Seng Hong Kong, please visit www.hangseng.com/careers/ for details.

#LI-HASE

Confirm your E-mail: Send Email